The Fifth Edition of Luellmann's Color Atlas of Pharmacology has been extensively revised to include all recent advances and new drugs, and the illustrations have been optimized and updated. Each two-page spread presents concise text on the left complemented by detailed full-color illustrations on the right to help users quickly digest important facts and concepts. Color-coded sections provide readers with a helpful framework with which to approach the latest developments in pharmacology.

Par...

Traditionally economists have based their economic predictions on the assumption that humans are super-rational creatures, using the information we are given efficiently and generally making selfish decisions that work well for us as individuals. Economists also assume that we're doing the very best we can possibly do - not only for today, but over our whole lifetimes too. But increasingly the study of behavioural economics is revealing that our lives are not that simple.

Instead, our decisio...

This textbook is an introduction to probability theory with the right balance between mathematical precision, probabilistic intuition, and concrete applications. It is intended for students with a calculus background, as well as for independent learners and readers. The material is covered precisely, while avoiding excessive technical details.

This clear guide gives students grip on Scrum. What is Scrum@school, how do you work with Scrum, what are the benefits of it. Each step in the Scrum process is explained briefly.

This book describes the risk management methodology as a specific process, a theory, or a procedure for determining your assets, vulnerabilities, and threats and how security professionals can protect them. Risk Management for Security Professionals is a practical handbook for security managers who need to learn risk management skills. It goes beyond the physical security realm to encompass all risks to which a company may be exposed.

Risk Management as presented in this book has several goal...

With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of competition to win over and retain new business. In this second edition of Webs of Influence, Nathalie Nahai brings together the latest insights from the world of psychology, neuroscience and behavioural economics to explain the underlying dynamics and motivations behind consumer behaviour. This book will show you how to apply specific principles to improve your m...

This new Sogang Korean series is an updated version of its predecessor with the following changes:

- new Grammar textbook

- Information on social and cultural context updated and modernized

- New illustrations and more effective layout

- Complete guide for Korean language learning, covering grammar, reading, speaking, listening and writing

Description:

The objective of this book is to assist readers to improve their communication skills in the Korean language. The format of the textbook and t...

This second edition provides a comprehensive and scientific approach to evaluating ship resistance and propulsion. Written by experts in the field, it includes the latest developments in CFD, experimental techniques and guidance for the practical estimation of ship propulsive power. It addresses improvements in energy efficiency and reduced emissions, and the introduction of the Energy Efficiency Design Index (EEDI).

Descriptions have now been included of pump jets, rim driven propulsors, sha...

A re-issued edition of this well-known optics textbook. Designed for intermediate and upper level undergraduates in physics and engineering, the third edition covers the traditional areas of optics whilst including modern applications.