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Heat and Mass Transfer (in SI Units) / 6th Edition
Fundamentals and Applications
2020 || Paperback || Yunus Cengel e.a. || McGraw-Hill
Heat and Mass Transfer: Fundamentals & Applications, 6e in SI Units, is a textbook for practical-oriented heat transfer course offered to engineering students. It has a perfect blend of fundamentals and applications. It covers the standard topics of heat transfer with emphasis on physics and physical arguments.
The text is designed to develop a deeper understanding of the subject and encourage creative thinking. With numerous real-world examples, the book enhances intuitive skill among studen...
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Microeconomics and Behaviour / 3rd edition
2020 || Paperback || Edward Cartwright e.a. || McGraw-Hill
Microeconomics and Behaviour, third edition, is an accessible yet intellectually challenging and engaging textbook for students. It develops core analytical and technical tools and embeds them in a collection of real-world examples and applications to illuminate the power and versatility of the economic way of thinking. With this approach, students develop economic intuition and are stimulated to think more deeply about the technical tools they learn,and to find more interesting ways to apply...
Money, Banking and Financial Markets / 6th ediion
With Connect Plus 720 Days Online Access
2020 || Paperback || Stephen Cecchetti || McGraw-Hill
This is a bundle pack of your print textbook and an access card with a printed code on, which gives you access to Connect, our powerful teaching and learning platform.
Cecchetti & Schoenholtz's Money, Banking, and Financial Markets 6e stays relevant and interesting through the product’s unique emphasis on the Five Core Principles, the early introduction of risk, an integrated global perspective, and the integration of FRED data in both the text and problem material. By focusing on the big p...
Harrison's Principles of Internal Medicine / 21th edition
Vol.1 & Vol.2
2020 || Hardcover || Joseph Loscalzo e.a. || McGraw-Hill
The Voice of Clinical ReasonHarrison's Principles of Internal Medicine is the world's most trusted clinical medicine text-and a superb resource for learning the art and science of clinical reasoning. Recognized by healthcare professionals worldwide as the leading authority on applied pathophysiology and clinical medicine, Harrison's Principles of Internal Medicine provides the informational foundation you need for the best patient care possible. This new edition is fully updated with timely n...
ISE Health Psychology / 11th edition
2020 || Paperback || Shelley Taylor e.a. || McGraw-Hill
Health Psychology, Eleventh Edition, provides a comprehensive, accessible, and engaging look into the field of health psychology. With a focus on the most current research related to stress, psychosocial issues, and chronic disorders, this edition covers both the scientific progress of health psychology, as well as its important real-life applications. Research is presented with practical stories, written so that any reader can quickly identify how best to lead a healthier life.
Since 1986, H...
Management Control Systems / 2nd Edition
2020 || Paperback || Frank Hartmann e.a. || McGraw-Hill
The fully updated, second edition of Management Control Systems supports students to develop an investigative approach to implementing planning and control systems for strategic success. With strong links between theory and modern real-world practices, the new edition reflects developments in global management and business, plus contemporary design and use of management control systems. Students have access to a wealth of diverse analytical cases, balanced with current content and internation...
ISE Motor Learning and Control: Concepts and Applications / 12th edition
2020 || Paperback || Richard Magill e.a. || McGraw-Hill
Motor Learning and Control: Concepts and Applications, 12e, is an introduction to the study of motor learning and control for students who aspire to become practitioners in exercise science, physical education, and other movement-oriented professions. Each chapter presents motor learning and control as a set of principles and guidelines based on research evidence. The authors' clear writing style and practical applications will help students build a solid foundation and prepare them for furth...
Economics / 22th edition
2020 || Paperback || MCCONNELL || McGraw-Hill
Optimize your outcomes. With McConnell/Brue/Flynn, improving outcomes has never been simpler. If given the chance to work harder or smarter, which would you choose? This product's modern approach makes learning and applying economics easier for instructors and students alike.
From real-life examples to cutting-edge learning resources, McConnell offers a student-centered learning environment that presents the subject matter in new and engaging ways. For instructors, a fully supportive teaching...
Operations Management / 14th edition
2020 || Paperback || William J Stevenson || McGraw-Hill
This beloved and market-leading Operations Management book has been completely updated in the 14th edition and provides a clear presentation of the field of Operations Management with current real-world examples and thoughtful student pedagogy. The comprehensive breadth of content is presented in more modular flexible chapters, so it may be used for different course levels ranging from undergrad to executive education. That flexibility allows for the choice of more or less quantitative materi...
Services Marketing / 4th edition
Integrating Customer Focus Across the Firm
2020 || Paperback || Alan Wilson e.a. || McGraw-Hill
Successful businesses recognize that the development of strong customer relationships through quality service (and services) as well as implementing service strategies for competitive advantage are key to their success. In its fourth European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive Gaps model at the center of this approach. The new edition draws on the most recent research,...