This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries.

This book guide students through the challenging field of special educational needs and disability, offering essential support as they develop a critical and up-to-date understanding of the practical challenges and opportunities concerning inclusion.

In many fields, enforcement of EU policies is performed by the Member States. In principle, Member States are free to decide how and by which means they enforce such policies, albeit under the observance of EU legal principles and harmonised rules. While differences between Member States are inevitable, especially at the interface of criminal and administrative enforcement, they should not create legal obstacles to effective and rule of law-based enforcement in cross-border cases. In his diss...

This new and now unabridged English translation of Huizinga’s Autumntide of the Middle Ages (Herfsttij der Middeleeuwen) celebrates the centenary of a book that still ranks as one of the most perceptive and influential analyses of the late medieval period. Its wide-ranging discussion of fourteenth and fifteenth century France and the Low Countries makes it a classic study of life, culture, and thought in medieval society.

The translation of the original text captures the impact of Huizing...

This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy. It is the first text of its kind to introduce students to analytics platforms from a practical marketing perspective. Demonstrating how to integrate large amounts of data from web, digital, social, and search platforms, this helpful guide offers actionable insights into ...

Gender in Management by Gary N. Powell provides a comprehensive survey and review of the literature on sex, gender, and organizations, including research-based strategies for promoting an organizational culture of diversity, equity, and inclusion.Â

Build your calm, work with purpose, live your life. A step-by-step mindfulness coaching programme so you can make mindfulness part of your everyday routine and better manage stress, anxiety and insecurity. The Mindfulness Habit provides an 8-week, peer reviewed mindfulness course alternating with chapters that tackle practical workplace challenges in a relatable and compassionate way.

Topics include working with uncertainty and insecurity; stress and burnout; anxiety; switching off from work,...

Speak Out, Listen Up helps you to navigate power differences and speak up with confidence in a way that you will be heard. But it’s no good speaking up if there isn’t anyone listening, so we also help you to understand how your power enables others to speak up and how it might silence them. Previous edition shortlisted for CMI Management Book of the Year 2020.

Behavior Modification is a comprehensive, practical presentation of the principles of behavior modification and guidelines for their application. It introduces forms of behavior modification ranging from helping children learn necessary life skills, to training pets, to solving personal behavior problems. It teaches practical “how-to” skills, including discerning long-term effects; designing, implementing, and evaluating behavioral programs; interpreting behavioral episodes; observing and...

Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need. Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today...