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Studieboeken (80)
An Introduction to Statistical Methods and Data Analysis
2021 || Paperback || M. Longnecker e.a. || Cengage Learning
Ott and Longnecker's AN INTRODUCTION TO STATISTICAL METHODS AND DATA ANALYSIS, Seventh Edition, provides a broad overview of statistical methods for advanced undergraduate and graduate students from a variety of disciplines who have little or no prior course work in statistics. The authors teach students to solve problems encountered in research projects, to make decisions based on data in general settings both within and beyond the university setting, and to become critical readers of statis...
Developmental Psychology / 9th edition
Childhood and Adolescence
2020 || Paperback || David Shaffer e.a. || Cengage Learning
This popular, topically organized, and thoroughly updated child and adolescent development text presents you with the best theories, research, and practical advice that developmentalists have to offer today. Authors David R. Shaffer and Katherine Kipp provide you with a current and comprehensive overview of child and adolescent development, written in clear, concise language that talks "to" you rather than "at" you.
The authors also focus on application showing how theories and research apply...
Transportation / 9th edition
A Global Supply Chain Perspective
2018 || Hardcover || Novack e.a. || Cengage Learning
TRANSPORTATION: A SUPPLY CHAIN PERSPECTIVE, 9E equips you with a solid understanding of what is arguably the most critical and complex component of global supply chains. You learn the fundamental role and importance of transportation in companies and society as you study the complex environment of transportation service. The authors provide an overview of the operating and service characteristics, cost structure, and challenges providers of transportation face. This edition highlights critica...
Business Accounting and Finance / 5th Edition
2020 || Paperback || Catherine Gowthorpe || Cengage Learning
Business Accounting and Finance, Fifth Edition, provides a clear, straightforward introduction to key management and financial accounting topics. In this new edition, a wealth of examples and real-life cases from well-known organizations, such as Lloyds, Tesco, Experian and Burberry, bring theory to life and prepare students for a successful career in the workplace.
Statistical Inference / 2nd edition
2023 || Hardcover || Roger Berger e.a. || Cengage Learning
This book builds theoretical statistics from the first principles of probability theory. Starting from the basics of probability, the authors develop the theory of statistical inference using techniques, definitions, and concepts that are statistical and are natural extensions and consequences of previous concepts. Intended for first-year graduate students, this book can be used for students majoring in statistics who have a solid mathematics background.
It can also be used in a way that stre...
Introductory Econometrics
A Modern Approach
2019 || Hardcover || Jeffrey Wooldridge || Cengage Learning
Gain an understanding of how econometrics can answer today's questions in business, policy evaluation and forecasting with Wooldridge's INTRODUCTORY ECONOMETRICS: A MODERN APPROACH, 7E. Unlike traditional texts, this book's practical, yet professional, approach demonstrates how econometrics has moved beyond a set of abstract tools to become genuinely useful for answering questions across a variety of disciplines.The author has organized the book's presentation around the type of data being an...
Purchasing and Supply Chain Management / 7th edition
2020 || Hardcover || Monczka e.a. || Cengage Learning
Present the most current, complete coverage of today's supply management process from a managerial perspective with Monczka/Handfield/Giunipero/Patterson's PURCHASING AND SUPPLY CHAIN MANAGEMENT, 7E. This edition draws from the authors' extensive first-hand experiences and relationships with executives and practitioners worldwide to highlight critical developments in the field. Students examine recent advancements in supply chain fraud management, artificial intelligence, analytics, procureme...
Marketing Strategy
2021 || Paperback || Bryan Hochstein e.a. || Cengage Learning
Learn how to think and act like an effective marketer and forward-focused disruptor in today's dynamic, fast-paced business environment with Ferrell/Hartline/Hochstein's MARKETING STRATEGY, 8E. You learn to develop long-term, customer-oriented marketing strategy and successful marketing plans with this edition's systematic, reader-friendly approach. The latest examples from organizations as familiar as Spotify, Nintendo and Microsoft work with updated vignettes and the latest research and data.
New cases from Tesla, Netflix and even the recent COVID-19 pandemic clearly illustrate the need for marketers to think proactively and anticipate change. You examine today's trends, from strategic digital marketing tools and integrated marketing communication to new marketing models. This edition also discusses product labeling, social media segmentation, crisis preparedness and innovation in global marketing as you learn to analyze, plan and implement effective marketing strategie...
Power System Analysis and Design / 7th SI Edition
2022 || Paperback || J. Duncan Glover e.a. || Cengage Learning
Examine the basic concepts behind today's power systems as well as the tools you need to apply your newly acquired skills to real-world situations with POWER SYSTEM ANALYSIS AND DESIGN, SI, 7th Edition. The latest updates throughout this new edition reflect the most recent trends in the field as the authors highlight key physical concepts with clear explanations of important mathematical techniques. New co-author Adam Birchfield joins this prominent author team with fresh insights into the la...
On Course Study Skills Plus Edition
Strategies for Creating Success in College and in Life
2016 || Paperback || Skip Downing || Cengage Learning
ON COURSE: STRATEGIES FOR CREATING SUCCESS IN COLLEGE AND IN LIFE, STUDY SKILLS PLUS, 3rd Edition, empowers you with the tools you need to take charge of your academic and lifelong success. A self-assessment at the beginning of the text helps you identify behaviors and beliefs you may wish to change in order to achieve more of your potential in college and in life. Through short articles and distinctive guided journal entries, the author encourages you to explore and develop eight keys to you...