Analyses contemporary British identity through the various and changing ways in which people who live in the UK position themselves and are positioned by their culture today, thereby offering the perfect introductory text for students of contemporary British society. - This edition has been fully updated to reflect the seismic shifts in Britain over the last few years, thereby offering the reader the most up-to-date text on British identity and recent events in Britain. - Highly illustrated w...

eMarketing, 9th edition, equips students with the solid foundation in digital marketing required to excel in practice and "think like a marketer". The book connects digital marketing topics with the traditional marketing framework, making it easier for students to grasp the concepts and strategies involved in developing a digital marketing plan. With a strategic approach that focuses on performance metrics and monitoring, it is a highly practical book.

The 9th edition has been fully updated t...

‘Criminal Careers’ follows the lives and criminal behaviours of 2,397 people in Poland, who as juveniles committed a crime and received a form of punishment from the juvenile court between the late 1980s and the year 2000.

This book introduces the reader to the main quantitative concepts, methods, and computational techniques needed for the development, evaluation, and application of tests in the behavioral/social sciences, including educational tests. Two empirical examples are carried throughout to illustrate alternative methods. Other data sets are used for special illustrations.

Self-contained programs for confirmatory and exploratory factor analysis are available on the Web. Intended for students of psycho...

Breaking down the OEE methodology from a historical perspective, this book explores the overall effectiveness of machines and unveils novel design improvement methods, including hazard analysis, rate of change of failure analysis, failure rate finite element analysis, and theory of inventive problem solving. Explains what OEE is and how it can be used to address capacity issues and achieve overall effectiveness of machines Examines the issues of OEE and breaks down the methodology from a hist...

A sound knowledge of cardiovascular physiology is fundamental to understanding cardiovascular disease, exercise performance and may other aspects of human physiology. Cardiovascular physiology is a major component of all undergraduate courses in physiology, biomedical science and medicine, and this popular introduction to the subject is intended primarily for these students. A key feature of this sixth edition is how state-of-the-art technology is applied to understanding cardiovascular funct...

When faced with a ’human error’ problem, you may be tempted to ask 'Why didn’t these people watch out better?' Or, 'How can I get my people more engaged in safety?' You might think you can solve your safety problems by telling your people to be more careful, by reprimanding the miscreants, by issuing a new rule or procedure and demanding compliance. These are all expressions of 'The Bad Apple Theory' where you believe your system is basically safe if it were not for those few unreliable...

Changing the Food Game shows how our unsustainable food production system cannot support our population growth and argues it can only be solved by effective market transformation to achieve sustainable agriculture and food production. Provocative and eye-opening, it presents a game-changing solution to revolutionise the industry.

This fully revised edition of the popular textbook provides an up-to-date and comprehensive introduction to the psychology of language. It contains everything the student needs to know about how we acquire, understand, produce, and store language.

Social Groups in Action and Interaction reviews and analyzes the human group as it operates to create both social good and, potentially, social harm. It summarizes current knowledge and contemporary research, with real-world examples in succinct yet engaging chapters, to help students understand and predict group behavior. Unlike other texts, the book considers a wide range of topics such as conformity, leadership, task performance, social identity, prejudice, and discrimination from both an ...