Until now, the literature on innovation has focused either on radical innovation pushed by technology or incremental innovation pulled by the market. In Design-Driven Innovation: How to Compete by Radically Innovating the Meaning of Products, Roberto Verganti introduces a third strategy, a radical shift in perspective that introduces a bold new way of competing. Design-driven innovations do not come from the market; they create new markets.

They don't push new technologies; they push new mean...

Japan is arguably today's most successful industrial economy, combining almost unprecedented affluence with social stability and apparent harmony. Japanese goods and cultural products are consumed all over the world, ranging from animated movies and computer games all the way through to cars, semiconductors, and management techniques. In many ways, Japan is an icon of the modern world, and yet it remains something of an enigma to many, who see it as a confusing montage of the alien and the fa...

the most comprehensive guide I have ever read for solving any conceivable trying scenario!"--Julie Jansen, bestselling author of You Want Me to Work with Who? and I Don't Know What I Want, but I Know It's Not This You can't stop office madness, but you can stop the madness from getting to you.Gossipy coworkers, unmanageable managers, and cranky clients have got you pulling your hair out and gnawing your nails down to nubs. From teammates who drop the ball on deadlines to corporate bullies who...

At the heart of coordination chemistry lies the coordinate bond, in its simplest sense arising from donation of a pair of electrons from a donor atom to an empty orbital on a central metalloid or metal. Metals overwhelmingly exist as their cations, but these are rarely met ‘naked’ – they are clothed in an array of other atoms, molecules or ions that involve coordinate covalent bonds (hence the name coordination compounds). These metal ion complexes are ubiquitous in nature, and are cent...

The aim of the book is to be a reference book in automotive technology, as far as automotive chassis (i.e. everything that is inside a vehicle except the engine and the body) is concerned. The book is a result of a decade of work heavily sponsored by the FIAT group (who supplied material, together with other automotive companies, and sponsored the work).

The first volume deals with the design of automotive components and the second volume treats the various aspects of the design of a vehicle ...

The world's most infamous hacker offers an insider's view of the low-tech threats to high-tech security. Kevin Mitnick's exploits as a cyber-desperado and fugitive form one of the most exhaustive FBI manhunts in history and have spawned dozens of articles, books, films, and documentaries. Since his release from federal prison, in 1998, Mitnick has turned his life around and established himself as one of the most sought-after computer security experts worldwide.

Now, in "The Art of Deception",...

Want to learn how to create great user experiences on today's Web? In this book, UI experts Bill Scott and Theresa Neil present more than 75 design patterns for building web interfaces that provide rich interaction. Distilled from the authors' years of experience at Sabre, Yahoo!, and Netflix, these best practices are grouped into six key principles to help you take advantage of the web technologies available today. With an entire section devoted to each design principle, Designing Web Interf...

Almost everyone has wondered at some time or another why morality requires what it appears to require and how, if at all, it speaks to us. In "Ethics: Twelve Lectures on the Philosophy of Morality, " David Wiggins surveys the answers most commonly proposed for such questions-gathering insights from Hume, Kant, the utilitarians and the post-utilitaritarian thinkers of the twentieth century. The view of morality he then proposes draws not only on Hume but on other sources as diverse as Aristotl...

Spanning almost seven centuries, this anthology encapsulates the foundation and consolidation of literature written in English, culminating in some of the finest works produced in English in the high Middle Ages. New edition of this widely-used anthology of Old and Middle English literatureNow extended to include newly-edited versions of Old English Wonders of the East, of Poema Morale, extracts from Julian of Norwich and Margery KempeFull translations are offered for the Old and earlier Midd...

What is art history? Why, how, and where did it originate, and how have its methods changed over time? The history of art has been written and rewritten since classical antiquity. Since the foundation of the modern discipline of art history in Germany in the late eighteenth century, debates about art and its histories have intensified. Historians, philosophers, psychologists, and anthropologists among others have changed our notions of what art history has been, is,and might be.

This antholog...