Essential insight into drug development and the pharmaceutical industry With unprecedented interest in the power that the modern therapeutic armamentarium has to combat disease, the new edition of Drug Discovery and Development is an essential resource for anyone interested in understanding how drugs and other therapeutic interventions are discovered and developed, through to clinical research, registration, and market access. The text has been thoroughly updated, with new information on biop...

Reveals how Web sites, software applications, and mobile devices can be used to change people's attitudes and behavior. This book contains key term definitions in persuasive computing. It provides frameworks for understanding this domain. It describes real examples of persuasive technologies.

Chemical Engineering Volume 2 covers the properties of particulate systems, including the character of individual particles and their behaviour in fluids. Sedimentation of particles, both singly and at high concentrations, flow in packed and fluidised beads and filtration are then examined. The latter part of the book deals with separation processes, such as distillation and gas absorption, which illustrate applications of the fundamental principles of mass transfer introduced in Chemical Eng...

Learn the principles and skills you'll need as a respiratory therapist! Egan's Fundamentals of Respiratory Care, 12th Edition provides a solid foundation in respiratory care and covers the latest advances in this ever-changing field. Known as "the bible for respiratory care," this text makes it easy to understand the role of the respiratory therapist, the scientific basis for treatment, and clinical applications. Comprehensive chapters correlate to the 2020 NBRC Exam matrices, preparing you f...

Industrial Process Scale-up: A Practical Innovation Guide from Idea to Commercial Implementation, Second Edition helps industrial process innovators in research, development and commercial start-ups assess the risks of commercial-scale implementation, also providing them with practical guidelines and methods to reduce the risks to acceptable levels. In addition, the book can be used in cooperation with industrial R&D people and academic researchers to shape open innovation programs, and in ed...

User interface (UI) design rules and guidelines, developed by early HCI gurus and recognized throughout the field, were based on cognitive psychology (study of mental processes such as problem solving, memory, and language), and early practitioners were well informed of its tenets. But today practitioners with backgrounds in cognitive psychology are a minority, as user interface designers and developers enter the field from a wide array of disciplines. HCI practitioners today have enough expe...

Widely known as THE survival guide for radiology residents, fellows, and junior faculty, the "purple book" provides comprehensive, up-to-date coverage of diagnostic imaging in an easy-to-read, bulleted format. Focusing on the core information you need for learning and practice, this portable resource combines the full range of diagnostic imaging applications with the latest imaging modalities, making it the perfect clinical companion and review tool. Features more than 1,200 detailed illustra...

Grasp key concepts quickly with the visual, concise, and clinical approach to physiology found in this second edition of Netter's Essential Physiology. Lucid prose combines with classic Netter art, clinical correlations, "light bulb" side notes, end-of-chapter questions, and brand-new videos to ensure a complete understanding of these complex concepts. Logically written and highly readable, it's ideal for a basic understanding of physiology, as an overview of the subject, or as a supplement t...

For a comprehensive understanding of human physiology - from molecules to systems -turn to the latest edition of Medical Physiology. This updated textbook is known for its unparalleled depth of information, equipping students with a solid foundation for a future in medicine and healthcare, and providing clinical and research professionals with a reliable go-to reference. Complex concepts are presented in a clear, concise, and logically organized format to further facilitate understanding and ...

Get instant access to the critical data you need to make accurate diagnoses and effectively plan treatment. Small Animal Medical Differential Diagnosis, 3rd Edition combines over 400 expert resources and boils them down into one easy-to-use reference covering the differential diagnosis, etiology, clinical signs, and relevant laboratory abnormalities of the most common conditions you will encounter in dogs and cats. And because of its pocket size and intuitive organization, you can have it on ...