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Studieboeken (497)

101,95
Levertijd: 4 werkdagen
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Bestel

Nonprofit Management - International Student Edition

Principles and Practice

2021 || Paperback || Michael J. Worth || SAGE

This best-seller provides a comprehensive, insightful overview of key topics nonprofit leaders encounter daily. Worth covers both the governance and management of nonprofit organizations, helping readers understand what they are and how they work. The text balances research, theory, and practitioner literature with current cases and the latest data.

36,95
Levertijd: 4 werkdagen
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Bestel

The Balanced Scorecard

Translating Strategy into Action

2022 || Hardcover || Robert S. Kaplan e.a. || Harvard Business Review Press

Provides the management system for companies to invest in the long term - in customers, in employees, in product development, and in systems - rather than managing the bottom line to pump up short-term earnings. This title attempts to change the way you measure and manage your business.

55,95
Levertijd: 4 werkdagen
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Bestel

Contemporary Issues in Marketing

Principles and Practice

2021 || Paperback || Ayantunji Gbadamosi || SAGE

Contemporary Issues in Marketing brings together theory and practitioners' perspectives to present a coherent understanding of topical issues in marketing.

64,85
Levertijd: 4 werkdagen
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Bestel

Advertising and Promotion

2021 || Paperback || Chris Hackley e.a. || SAGE

Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while using a wider range of visual examples and case studies.

66,95
Levertijd: 4 werkdagen
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Bestel

Management Consultancy / 2nd edition

2023 || Paperback || Joe O'Mahoney e.a. || Oxford University Press

Management Consultancy provides a comprehensive and up-to-date introduction to the consulting industry. The text uses theory as a basis for critical discussion, ensuring students fully understand the principal ideas behind consulting, as well the limitations. The authors' engaging and accessible writing style is combined with a wealth of real-world practical examples, which place management consultancy theory into the context of the business environment.

The book's strong critical perspective...

10,95
Levertijd: 4 werkdagen
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Bestel

Misbehaving - The Making of Behavioral Economics

The Making of Behavioral Economics

2019 || Paperback || Richard H. Thaler || Norton & Company

Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans-predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth-and change the way we think about economics, ourselves, and our world.

Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing lik...

58,95
Levertijd: 4 werkdagen
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Bestel

Public Finance / 10th Global Edition

2014 || Paperback || Harvey Rosen e.a. || McGraw-Hill

Introducing... Public Finance, 10th Global Edition, by Harvey S. Rosen and Ted GayerRosen and Gayer's Public Finance provides the economic tools necessary to analyze government expenditure and tax policies and, along the way, takes students to the frontiers of current research and policy.

While the information presented is cutting edge and reflects the work of economists currently active in the field, the approach makes the text accessible to undergraduates whose only prior exposure to econom...

24,95
Levertijd: 4 werkdagen
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Bestel

Frame Innovation

Create New Thinking by Design

2015 || Hardcover || Sydney) Kees (University of Technology Dorst || MIT Press Ltd

How organizations can use practices developed by expert designers to solve today's open, complex, dynamic, and networked problems. When organizations apply old methods of problem-solving to new kinds of problems, they may accomplish only temporary fixes or some ineffectual tinkering around the edges. Today's problems are a new breed-open, complex, dynamic, and networked-and require a radically different response. In this book, Kees Dorst describes a new, innovation-centered approach to proble...

72,95
Levertijd: 4 werkdagen
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Bestel

Business Information Systems / 6th Edition

Analysis, Design and Practice

2008 || Paperback || Graham Curtis e.a. || Pearson

This book aims to equip those in, or entering business to assess the opportunities, limitations and major issues surrounding modern business information systems and to appreciate the way that information systems can aid the realization of business objectives. This book provides students with: good technical coverage, accessible coverage for both business students and computing students, interesting case studies, including a running case throughout the systems development chapters, showing rea...

79,95
Levertijd: 4 werkdagen
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Bestel

Global Marketing / 10th edition

2020 || Paperback || Mark C. Green e.a. || Pearson || ook als eBook

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For courses in global marketing.

Familiarizes students with global marketing and the global business environmentGlobal Marketing's environmental and strategic approach outlines the major dimensions of the global business environment for students. The 10th Edition brings global marketing ...