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Research Methods For Business / 7th edition (e-book)

A Skill Building Approach

2016 || E-book via Bookshelf || Uma Sekaran e.a. || Wiley

Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran’ s popular and accessible style of writing, Roger Bougie draws upon his extensive experience in the field to present an up-to-date guide on business research which is ideal for aspiring ...