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Resultaten (127)
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Marketing Management / 16th edition
2021 || Paperback || Philip Kotler e.a. || Pearson
Start thinking like a marketer with the gold-standard text for today's Marketing Management. Marketing Management, 16th edition by Kotler, Keller, and Chernev, is the latest version of this landmark text, offering an extensive analysis of the latest theories and practices in the marketing environment. Ideal for undergraduates and graduates who want to follow a career in the field, the book introduces you to the Marketing Manager's way of thinking, focusing on the role, issues, and decisions t...
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Computer Networking / 8th Edition
A Top-Down Approach
2021 || Paperback || James Kurose e.a. || Pearson || ook als eBook
This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. A top-down, layered approach to computer networking.
Unique among computer networking texts, the 8th Edition of the popular Computer Networking: A Top Down Approach builds on the authors' long tradition of teaching this complex subject through a layered approach in a "top-down manner." ...
Artificial Intelligence: A Modern Approach / 4th Global Edition
2021 || Peter Norvig || Pearson
Explore the ever-expanding, fascinating field of AI and its latest technologies with this industry-leading text.
Artificial Intelligence: A Modern Approach, Global Edition, 4th Edition (AI), explores the full breadth and depth of the field, delving into the advanced methods of reasoning, deep learning, perception, and mathematics.
From robotic planetary explorers to online services with billions of users, the textbook studies a wide range of current methods and technologies, further consideri...
Macroeconomics / 3rd Global Edition
2021 || Paperback || Daron Acemoglu e.a. || Pearson
For courses in the principles of macroeconomics. An evidence-basedapproach to economics Throughout Macroeconomics,3rd Edition, authors Daron Acemoglu, David Laibson, and John List usereal economic questions and data to help students learn about the world aroundthem. Taking a fresh approach, they use the themes of optimization,equilibrium, and empiricism to not only illustrate the power of simple economicideas, but also to explain and predict what's happening in today's society.Each chapter be...
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IB Custom year 1 semester 2
2021 || Paperback || Compiled by teacher || Pearson
Your lecturer has created this personalised pack to support your studies. It contains Pearson content from our world-renowned authors, and often industry leading case studies and articles. But, it's just the bits your lecturer knows you need - nothing extra! They may also have included their own, bespoke learning materials specific to your course.
Peason works closely with you university and your lecturers and we are committed to helping you learn.
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Custom International Business – Year 2 Business Core
2021 || Paperback || Pearson
This is a special edition compiled for the Rotterdam University of Applied Sciences.
Power Electronics: Devices, Circuits, and Applications / 4th edition (e-book)
2021 || E-book via Bookshelf || Muhammad Rashid || Pearson
For junior or senior undergraduate students in Electrical and Electronic Engineering. This text covers the basics of emerging areas in power electronics and a broad range of topics such as power switching devices, conversion methods, analysis and techniques, and applications. Its unique approach covers the characteristics of semiconductor devices first, then discusses the applications of these devices for power conversions.
Four main applications are included: flexible ac transmissi...
Management (e-book)
Using practice and theory to develop skill
2021 || E-book via Bookshelf || David Boddy || Pearson
Enable critical thinking for enhanced employability outcomes Management: Using Practice and Theory to Develop Skills, 8th Edition, by David Boddy is a market-leading text which today's students and tomorrow's managers need to read. For 20 years this text has introduced managers and students to the theory and practice of this broad discipline. A comprehensive introduction to the themes and functions of management, this book is an accessible and academically rigorous guide through the field....
Introduction to Operations and Supply Chain Management / 5h Edition
2021 || Paperback || Cecil Bozarth e.a. || Pearson || ook als eBook
For courses in operations and supply chain management. An integrated approach to operations and supply chain managementIntroduction to Operations and Supply Chain Management is an integrated, comprehensive introduction to both operations and supply chain management (SCM). The text remains engaging and brief while integrating all of the major concepts of both subjects in one cohesive source.
The 5th Edition contains updated content and thorough coverage of analytical tools and techniques that ...
Human Resource Management / 16th edition
2021 || Paperback || Gary Dessler || Pearson || ook als eBook
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in management.
Modern human resources: technology, social media, and managementHuman Resource Management provides students with an introduction to the daily tools and skills they'll need to function as successful managers -- in both human resources and business in general. Wit...