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41,95
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PASS Cambridge BEC Higher (student's book) / 2nd Edition

2023 || Paperback || Anne Williams e.a. || Cengage Learning

This popular BEC series has been completely revised. PASS Cambridge BEC is a practical course for students who wish to gain a recognised business English qualification. Focusing on relevant international business situations, the course has been structured to provide students with a thorough preparation for the Business English Certificates (BEC).

77,95
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Hospitality Experience / Druk 3

An Introduction to hospitality management

2022 || Paperback || Frans Melissen e.a. || Noordhoff || met inkijkexemplaar || ook als eBook

- Provides a complete overview of the hospitality industry;

- includes an extensive chapter on intercultural hospitality experiences;

- offers interesting analysis as well as engaging real-world examples.

Hospitality Experience is an exciting introduction to hospitality management. Step-by-step it shows students how to create and manage unique hospitality experiences. The book provides clear answers to important questions regarding hospitality management, beginning with what it is and who the...

54,99
Levertijd: 6 werkdagen
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Events and Sustainability / 1st edition

2015 || Paperback || Kirsten Holmes e.a. || Taylor & Francis

Increasing concerns over climate and environmental change, the global economic and financial crisis and impacts on host communities, audiences, participants and destinations has reinforced the need for more sustainable approaches to events. Sustainability now features as part of the bid process for many mega-events, such as the Olympic Games, as well as significant regional and local events, where the event organisers are required by funding bodies and governments to generate broader outcomes...

76,95
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Introduction to Hospitality / 8th edition

2021 || Paperback || John Walker || Pearson

For introductory courses in hospitality. Introduction to Hospitality is a lively, comprehensive survey of the world's largest industry - hospitality. Students explore the vibrant inner workings of each hospitality segment, including hospitality and lodging; beverages, restaurants, and managed services; tourism, recreation, attractions, clubs, and gaming; assemblies, events, and attractions; and managerial areas of the hospitality industry.

The 8th Edition highlights a range of issues shaping ...

49,99
Levertijd: 6 werkdagen
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The Emerald Handbook of Entrepreneurship in Tourism, Travel and Hospitality / 1st edition

Skills for Successful Ventures

2020 || Paperback || Professor Marios Sotiriadis || Emerald Publishing Limited

This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism. It constitutes a valuable contribution to developing the necessary knowledge, competencies and skills of entrepreneurial decision-making and ventures.

It would serve as a guide for those studying ...

46,95
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Crisis Management and Recovery for Events / 1st edition

Impacts and Strategies

2023 || Paperback || Vassilios Ziakas e.a. || Goodfellow Publishers Limited

The first text to fully explore the issue of ownership and governance of international events. Split onto two distinct parts of 'Theory' and 'Cases', it presents cases from sports as well as non-sports events, in addition to general principles regarding ownership and governance based on historical, legal and managerial considerations. Ownership and Governance of International Events explores these events as global common goods owned by communities of participants, be they athletes, spectators...

65,75
Levertijd: 6 werkdagen
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Event Sponsorship / 1st edition

2013 || Paperback || Ian McDonnell e.a. || Taylor & Francis

This introduction to Event Sponsorship provides students with an essential understanding of the important role of sponsorship in an event, how this can be gained and successfully managed to the benefit of both the sponsor and sponsee. The text starts with an investigation of the origins of sponsorship and then considers all important elements of Events sponsorship management. It considers what sponsorship is, its history and evolution, what its marketing uses are, how it can used efficiently;...

23,95
Levertijd: 5 werkdagen
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Advanced Grammar in Use with Answers / 3rd edition

A Self-Study Reference and Practice Book for Advanced Learners of English

2013 || Paperback || Martin Hewings || Cambridge University Press

Grammar in Use is the world's best-selling grammar series for learners of English. Advanced Grammar in Use with Answers, authored by Martin Hewings, is the first choice for advanced (C1-C2) learners of English. It is a self-study book with clear explanations and practice exercises, and has helped millions of learners improve their English communication skills.

It is also trusted by teachers and can be used as a supplementary text in classrooms, or to support preparation for Cambridge Advanced...

65,50
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The Global Business Environment / 6th edition

Sustainability in the Balance

2023 || Paperback || Janet Morrison || Bloomsbury Publishing

This text challenges students to think critically about global issues that affect the business environment and provides them with a wealth of pedagogical features that help cement learning. Its coverage includes the economic, political, social, legal, cultural, technological and financial environments. The book is truly global in coverage, with case studies and examples from all over the world, including Afghanistan, China, Sweden and Thailand.

It also has a strong focus on ethics, responsibi...

54,45
Levertijd: 6 werkdagen
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The Routledge Handbook of Hotel Chain Management / 1st edition

2020 || Paperback || Maya Ivanova e.a. || Taylor & Francis

Understanding the global hotel business is not possible without paying specific attention to hotel chain management and dynamics. Chains are big business, approximately 80 percent of hotels currently being constructed around the world are chain affiliated and, in 2014, the five largest brands held over a one million rooms. The high economic importance of the hotel chains and their global presence justifies the academic research in the field however, despite this, there is no uniform coverage ...