Taking students through the essentials of managing, coding and interpreting interview data, this Little Quick Fix helps them master interviews as a data collection method.

A seminal study from a major name in sociology. Ulrich Brockling explores how the contemporary call for entrepreneurship leads to permanent 'over-challenging', exacerbates feelings of powerlessness and generates unbounded anger. We are promised that the most capable will reap the most success, but no amount of effort can remove the risk of failure.

Covering theoretical foundations and practical applications, this book introduces the reader to PCP in its entirety and will be instrumental in helping them to do unbiased, rich interpretative, constructivist research

This book boldly pursues the challenge to teach researchers not just how to collect and analyze data but how to actively think about them.

This book provides an introduction to community-based ethnography and other applied approaches to conducting qualitative research. It offers both a background in related theory and research, as well as hands-on activities and step-by-step guidelines.

Offers an introduction to the study of consumerism and consumption from a sociological perspective. The author examines what we buy, how and where we consume, the meanings attached to the things we purchase, and the social forces that enable and constrain consumer behavior.

Provides readers with effective methods for evaluating health programs and offers expert guidance for collaborating with stakeholders involved in the process.

Offers a fresh and creative approach to the research process based on author James V. Spickard's decades of teaching experience.

Addressing the immensely important topic of research credibility, Raymond Hubbard's work proposes that we must treat such information with a healthy dose of scepticism.

Part of The SAGE Quantitative Research Kit, this book is an ideal companion for those looking to undertake survey research. Anchored by lots of case studies of real research and expert interviews to strengthen your understanding, it provides guidance on the range of skills needed for watertight survey research and sampling.