Updated to include recent developments in cross-cultural psychology, this text offers extensive coverage of social psychological theories and how these relate to cross-cultural research made accessible to the reader using practical examples from everyday life.

This book will provide your students with a framework for understanding the most common areas of interest for Social Cognition, such as perception, attitudes and stereotyping.

Using interesting case studies and useful exercises, Applying Social Psychology is an invaluable tool in learning how to develop and carry out psychological interventions.

The Third Edition of this much celebrated textbook continues to focus on the four major and influential perspectives in contemporary social psychology - social cognition, social identity, social representations, and discursive psychology.