Help your students cultivate the skills for successful business managementEssentials of Entrepreneurship and Small Business Management, 9th edition, teaches your students how to launch and successfully manage a small business.Packed with learning features, this book is perfect for courses on small business management.Also available with MyLabTM.

The 2008 financial crash, the war in Iraq and the Trump Administration are just some of the examples Eugene Sadler-Smith uses to bring hubristic leadership and all its pitfalls to life in this groundbreaking new text. Using critical analysis and reflective anecdotes, this book explores the characteristics and impacts of hubristic leadership and how these might be anticipated, mitigated and allayed.

Oikonomia – het goed besturen van een huishouden –is een concept dat zijn oorsprong kent in het oude Griekenland. Sindsdien is inzicht in economie alsmaar belangrijker geworden om maatschappelijke uitdagingen aan te pakken.

Het is goed leven in een economisch welvarende maatschappij, maar hoe ontstaat deze welvaart en wat zijn de belangrijkste mechanismen om die te verwezenlijken? Zorgen enkel efficiënte markten voor welvaart of is net de overheid aan zet in de moderne economie? Wat is ...

Mariana Mazzucato is Professor in the Economics of Innovation and Public Value at University College London (UCL), where she is also Founder and Director of the Institute for Innovation and Public Purpose. Her widely published research focuses on the relationship between public policy, innovation, and economic growth and she advises policymakers around the world on how to steer innovation so that it produces growth that is more inclusive and sustainable. She is co-editor of Rethinking Capital...

In order to run a successful business, today's manager needs to combine business skills with an understanding of information systems and the opportunities and benefits that they bring to an organisation. Starting from basic concepts, this book provides a comprehensive and accessible guide to:understanding the technology of business information systems; choosing the right information system for an organisation; developing and managing an efficient business information system; employing informa...

This concise and practical guide explores the use of action research as a method for conducting research in a business and management Masters dissertation.

With a new chapter on visual storytelling and expanded coverage of digital and social media platforms, the third edition of this bestselling text explains the principles and techniques required to become a successful - and valued - journalist.

Exploring the inter-relatedness of the key components that impact any international marketing venture - markets, the 4P's, culture, language, political, legal economic systems, and infrastructure -- this book nurtures an understanding of the synergies between international marketing and international business.