Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world.

Unlike any time before in our lives, we have access to vast amounts of free information. With the right tools, we can start to make sense of all this data to see patterns and trends that would otherwise be invisible to us. By transforming numbers into graphical shapes, we allow readers to understand the stories those numbers hide. In this practical introduction to understanding and using information graphics, you'll learn how to use data visualizations as tools to see beyond lists of numbers ...

For second and third year introductory communication systems courses for undergraduates, or an introductory graduate course. This revision of Couch’s authoritative text provides the latest treatment of digital communication systems. The author balances coverage of both digital and analog communication systems, with an emphasis on design.

Students will gain a working knowledge of both classical mathematical and personal computer methods to analyze, design, and simulate modern communication s...

The Best-Selling C++ Resource Now Updated for C++11 The C++ standard library provides a set of common classes and interfaces that greatly extend the core C++ language. The library, however, is not self-explanatory. To make full use of its components-and to benefit from their power-you need a resource that does far more than list the classes and their functions. The C++ Standard Library: A Tutorial and Reference, Second Edition, describes this library as now incorporated into the new ANSI/ISO ...

"This is a must-have work for anybody in information security, digital forensics, or involved with incident handling. As we move away from traditional disk-based analysis into the interconnectivity of the cloud, Sherri and Jonathan have created a framework and roadmap that will act as a seminal work in this developing field." - Dr. Craig S.

Wright (GSE), Asia Pacific Director at Global Institute for Cyber Security + Research. "It's like a symphony meeting an encyclopedia meeting a spy novel."...