Principles of Life is engaging, active, and focused on skills.

Research shows that when students engage with a course, it leads to better outcomes. Principles of Life 3e Digital Update is now supported in Achieve, Macmillan’s new online learning system for biology. Achieve supports PoL’s holistic solution that has been designed from the ground up to actively engage students in mastering concepts and becoming skilled at solving biological problems. Achieve includes thoughtfully curated as...

The ideal text for students new to pharmacology based on the latest research and newest formulations.

Julien’s Primer of Drug Action continues to evolve side by side with the field it covers providing a thoroughly up to date look at psychotherapeutic and recreational drugs, including the latest research and the newest formulations. It introduces important concepts to build a strong foundation for students and then applies them to the most common recreational and psychotherapeutic drugs. Wri...

Fundamentals of Human Neuropsychology continues to keep pace with its dynamic field. Authors draw on recent research and their own clinical and lab experience to guide their development of the content. Using their experience in the classroom they present complex topics in a way that is both accessible and engaging to students. Coverage includes recent developments in network analysis, neural imaging, and genetic research- particularly in terms of the impact on our understanding and assessme...

Steenkamp introduces the global brand value chain and explains how brand equity factors into shareholder value. The book equips executives with techniques for developing strategy, organizing execution, and measuring results so that your brand will prosper globally. What sets strong global brands apart? First, they generate more than half their revenue and most of their growth outside their home market.

Secondly, their brand equity is responsible for a massive percentage of their firm's market...

Longlisted for the Man Booker Prize 2013 and the Baileys Women's Prize for Fiction 2014Home is a foreign country: they do things differently there . . .

In a tiny flat in West London, sixteen-year-old Marina lives with her emotionally delicate mother, Laura, and three ancient Hungarian relatives. Imprisoned by her family's crushing expectations and their fierce unEnglish pride, by their strange traditions and stranger foods, she knows she must escape. But the place she runs to makes her feel ...

Now in its sixth edition, Vector Calculus helps students gain an intuitive and solid understanding of this important subject. The book's careful account is a contemporary balance between theory, application, and historical development, providing it's readers with an insight into how mathematics progresses and is in turn influenced by the natural world.

Expanding beyond the traditional focus on advanced companies to cover emerging markets and developing economies, Essentials of International Economics takes a modern approach to make the material more accessible.

A riveting and revealing exploration of the world created by computer algorithms and its impact on individuals, from the workers across the globe who feed artificial intelligence systems with data to the shocking, often mysterious impact of algorithms on our own behaviour, as consumers and citizens.

The Organic Chemistry of Biological Pathways was written for an audience of advanced undergraduates and graduate students who want a deeper understanding of the chemical reactions that take place in living organisms. The authors assume readers have a background in organic chemistry at the level of the typical two-semester college course. Although enzymes are crucial to biological reactions, the authors’ focus always remains on the reactivity patterns of the substrate molecules and on the or...

A business vocabulary and practice course for students with an intermediate level of English or above. Specifically designed to help business English students enrich and expand their vocabulary, allowing them to express themselves more fluently and confidently in a professional context.