Utilizing technology and extensive support for student success.

The Practice of Statistics is the most trusted program for AP® Statistics because it provides teachers and students with everything they need to be successful in the statistics course and on the AP® Exam. With the expert authorship of high school AP® Statistics veterans, Daren Starnes and Josh Tabor and their supporting team of AP® teacher/leaders, The UPDATED Practice of Statistics, Sixth edition features a revised organiza...

The gold standard in analytical chemistry, Dan Harris' Quantitative Chemical Analysis provides a sound physical understanding of the principles of analytical chemistry and their applications in the disciplines. Dan Harris presents the subject in a rigorous, readable and interesting manner, lucid enough for non-chemistry majors but containing the depth required by advanced undergraduates. For the first time since the book was published in 1978, Harris has worked with a new contributing author,...

Now in its seventh edition, Consumer Behaviour: A European Perspective provides themost comprehensive, lively and engaging introduction to the behaviour of consumers inEurope and around the world. The new slimline edition has 13 chapters, maintaining its breadth of coverage and making itideal for second- and third-year undergraduates as well as Master's students. The book links consumer behaviour theory with the real-life problems faced by practitionersin many ways: Marketing opportunity, Mar...

For MBA, engineering master, or senior-level undergraduate courses in supply chain management. A strategic framework for understanding supply chain managementSupply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and...

For one-semester courses in human anatomy. A functional approach to human anatomy Human Anatomy, the #1 best-selling textbook for the human anatomy course, is widely regarded as the most readable and visually accessible book on the market. Using a functional anatomy theme, the text presents human anatomy as a well-illustrated "story" with the right amount of detail that learners can understand at an introductory level.

Analogies and comparative descriptions make anatomical structures more mem...

The Publication Manual of the American Psychological Association, Seventh Edition is the official source for APA Style. With millions of copies sold worldwide in multiple languages, it is the style manual of choice for writers, researchers, editors, students, and educators in the social and behavioral sciences, natural sciences, nursing, communications, education, business, engineering, and other fields. Known for its authoritative, easy-to-use reference and citation system, the Publication M...

Co-published with the CPCAB, this highly practical book is a comprehensive training guide based around the 7 areas that students have to evidence in order to become accredited at L4. It offers a firm foundation of knowledge and skills, looks at practice issues, helps with study, and also answers the most common questions students have when training.

Written by experts from the UK Data Archive with over thirty years of experience in working with and teaching people to work with data, this book is the globally-reaching guide for any postgraduate student or researcher looking to build their data management skills.

A Super Quick guide to thinking critically, from reasoning and arguments to spotting bias and avoiding information overload.

Winner, 2020 Outstanding Book Award, given by the International Communication AssociationHonorable Mention, 2020 Nancy Baym Book Award, given by the Association of Internet ResearchersHow the transformation of social media platforms and user-experience have redefined the entertainment industryIn a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operati...