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Resultaten (335)
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Tools and Weapons
The Promise and the Peril of the Digital Age
2024 || Paperback || Brad Smith e.a. || Hodder & Stoughton
The first book by Microsoft CLO Brad Smith, exploring the biggest questions facing humanity about tech
Marketing for Tourism, Hospitality & Events
A Global & Digital Approach
2024 || Paperback || Simon Hudson e.a. || SAGE
This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries.
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Presentations (HBR 20-Minute Manager Series)
2024 || Paperback || Harvard Business Review || Harvard Business Review Press
Whether you're sweating over a last-minute speech or simply trying to sharpen your skills without investing a lot of time, Presentations provides expert tips you can immediately put to use. You'll get a brief overview of fundamentals like: Crafting your message; Preparing and rehearsing; Engaging your audience; Managing the Q&A
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Dealing with Difficult People (HBR Emotional Intelligence Series)
2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press
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The Stoic Path to Wealth
Ancient Wisdom for Enduring Prosperity
2024 || Paperback || Darius Foroux || Ebury Publishing
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The 12 Week Mind Workout
Focused Training for Mental Strength and Balance
2024 || Paperback || Wouter de Jong || John Murray Press
This is a self-help book for people who want to stay sharp - focused mental training for a healthy and happy mind.
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HBR's 10 Must Reads on High Performance
2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press
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HBR Guide to Leading Through Change
2024 || Paperback || Harvard Business Review || Van Ditmar Boeken B.V.
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Ogilvy on Advertising
2024 || Paperback || David Ogilvy || Headline Publishing Group
Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.
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Branding that Means Business
Economist Edge: books that give you the edge
2024 || Paperback || Matt Johnson e.a. || Profile Books Ltd
New in the Economist Edge series: how brands can create enduring bonds with customers and markets in the post-digital age of social influence.