Rigorous, yet readable. The author presents the material with sufficient elaboration, explanation, and examples that not only interest the student, but make it understandable. Introduction to Behavioral Research Methods incorporates the four basic approaches to behavioral research (descriptive research, correlational research, experimental research, and quasi-experimental research), and shows students how to conceptualize questions, measure variables, design studies, and analyze data.

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Quality contact and mutual understanding can be as vital to our survival as food or sleep. And this is why we respond so positively to anyone who has the skills to close the UNDERSTANDING GAP, creating an interpersonal 'click'.

This book is a communication tool box for people who wish to take the lead and make a difference. It identifies the essential building blocks and takes you along the path of successfully implementing them.

A deciding factor in choosing to work with a person or organisa...