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Economie en bedrijf algemeen (152)
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When McKinsey Comes to Town
The Hidden Influence of the World's Most Powerful Consulting Firm
2023 || Paperback || Walt Bogdanich e.a. || Veltman Distributie Import Books
NEW YORK TIMES BESTSELLER • A NEW YORK TIMES NOTABLE BOOK OF THE YEAR • ONE OF THE WASHINGTON POST's 50 NOTABLE WORKS OF NONFICTION
An explosive, deeply reported exposé of McKinsey & Company, the international consulting firm that advises corporations and governments, that highlights the often drastic impact of its work on employees and citizens around the world
McKinsey & Company is the most prestigious consulting company in the world, earning billions of dollars in fees from major corp...
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Corporate Finance / 6th Global Edition
2023 || Paperback || Jonathan Berk e.a. || Pearson
Using the valuation framework based on the Law of One Price, top researchers Jonathan Berk and Peter DeMarzo have set the new canon for corporate finance texts. Corporate Finance blends coverage of time-tested principles and the latest advancements with the practical perspective of the financial manager. You can "practice finance to learn finance" by solving problems like those faced by today's professionals.
The 6th Edition features the latest research, data, events and technologies to help ...
Strategic Marketing Planning / 2nd edition
A Step-by-Step Approach
2023 || Paperback || Karel Jan Alsem || Taylor & Francis
This book provides a uniquely practical approach to strategic marketing planning. Combining a comprehensive overview of theory with practice, each chapter takes the reader step by step through the strategic marketing process.
New Venture Creation / 3rd edition
2023 || Paperback || Paul Burns || Bloomsbury Publishing
Structured around the author's tried-and-tested New Venture Creation framework, this textbook encourages practical learning, enabling you to launch and develop your business. Broken down into three phases - Research, Business model development, Launch - the book provides a systematic approach which tells you everything you need to know and, most importantly, everything you need to do, to start a new venture. You will learn how organisations and entrepreneurs address issues via real life case ...
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Foundations of Programming, Statistics, and Machine Learning for Business Analytics
2023 || Paperback || Ram Gopal e.a. || SAGE
This book provides an introduction to the key concepts in programming, statistics and machine learning needed by business analytics students, assuming no prior knowledge and taking a step-by-step approach to help students build up their confidence.
Principles and Practice of Marketing / 10th edition
2023 || Paperback || David Jobber e.a. || McGraw-Hill
The landmark tenth edition of McGraw-Hill's leading textbook, Principles and Practice of Marketing provides a contemporary introduction to marketing, covering all the theoretical principles, frameworks and concepts that form the backbone of marketing education, and looking at how they apply in modern business practice. Find out:- The role of AI in Fashion Retailing to enhance the customer experience. - How Dr.
Martens have been engaging consumers for more than half a century. - McDonald's pla...
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Society Driven Design
Co-Creating Brighter Futures
2023 || Paperback || Hoda Judah Armani || BIS Publishers
Are you interested in making a positive social impact? In his book “Society Driven Design” Judah Armani explains the role of design in community development and the role of the designer in the process of social change. In doing so, the book demystifies how design can foster social change and community development.
Based on Armani’s decades-long experience in social innovation the book offers a framework on how to cultivate the conditions for social change. Armani is a designer and educ...
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Financiele Educatie 101
De Basis
2023 || Paperback || Marc René || Brave New Books
Financiële educatie 101 is voor mij een persoonlijke mijlpaal. Ik worstelde heel lang met het krijgen van grip op mijn financiële situatie. In dit boek heb ik zoveel mogelijk lessen beschreven die ik heb geleerd over de tijd. Het is een samenvatting met tegelijk een Call-To-Action. In elk hoofdstuk geef ik je handvaten in de vorm van een actie plan mee. Het is niet alleen boekje om te lezen en weer in de kast te zetten maar om actief te gebruiken op jouw reistocht naar grip op je financiën...
Financieel Budget Planner
2023 || Loose-leaf || Goozlyzo || Goozlyzo
Deze financiële budget planner is een proactieve stap in de richting van het veiligstellen van uw financiële toekomst. Door deze stappen te volgen, kunt u een duurzaam budget opstellen dat u helpt uw doelen te bereiken, financiële stress te verminderen en een solide financiële basis op te bouwen. Vergeet niet dat consistentie en discipline de sleutel zijn tot succesvol budgetteren, dus blijf trouw aan uw plan en breng aanpassingen aan naarmate uw financiële omstandigheden zich ontw...
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Inspiring project management with Agile
A guide for projects in complex environments
2023 || Paperback || Laurens Bonnema e.a. || Mijnmanagementboek.nl
In recent years, the Agile approach to tackling projects has really taken off, with more and less success. An Agile approach requires a different mindset from the person driving the change, from the professionals involved in various teams and—and this is sometimes overlooked—from the organization in which the Agile project is executed.
An Agile project cannot do without sufficient project management, predictability, determining functionality and decision-making to achieve a successful con...