Organizational Behavior provides the information you want, when you want it. Reflecting the most recent research and events within the field of OB, the 19th Edition continues its hallmark focus on clear writing, cutting-edge content, and intuitive pedagogy. There's a reason why Robbins's textbooks have educated millions of students and have been translated into 20 languages: because of a commitment to provide engaging, cutting-edge material that helps you understand and connect with this impo...

Excellence in Business Communication takes a close look at the fundamental skills and principles of business communication. Featuring practical advice, time-tested processes, and real-world examples, Excellence is the premier text for helping you hone and develop essential communication skills. The 14th Edition continues to set new standards for currency and innovation.

The authors performed extensive research to ensure up-to-date coverage of diversity, equity, and inclusion in communication ...

Uniquely, focuses on the management of airports to guide business strategy (strategic, commercial and competitive aspects of airline business) rather than airport planning and operations (Young) or economics or marketing of international airlines (Doganis). It therefore provides an innovative insight into the processes behind running a successful airport and is considered to be the best most accessible book available. - Fills a need for a new edition by being updated to reflect the reflect th...

arketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, and challenges and issues they face to compete for the global leisure and business travel markets. Much has changed sinc...

&b>&i>Think Faster, Talk Smarter &/i>is the essential guide to finding and delivering the right words when it matters the most, from Stanford lecturer Matt Abrahams.&/b>

Consumer Psychology: Theories and Applications is the first textbook that systematically discusses a wide range of the psychological theories and their applications in consumer behaviour in an accessible style.

The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.

In dit boek vind je alles wat je moet weten om een goede scriptie te schrijven. De Schrijfgids voor economen geeft praktische adviezen van a tot en met z, zodat je scriptie aan alle eisen voldoet. Hoe vind je een goed onderwerp? Wat is een goede probleemstelling en wat is het verschil met de centrale vraag? Wat staat er in de managementsamenvatting en welke schrijfstijl gebruik je? Uitleg wordt afgewisseld met handvatten, formats, tips en adviezen om efficiënt (snel) en effectief (goed) te ...

'De kleine Marx' van Geert Reuten is een handige samenvatting van het standaardwerk 'Das Kapital' van Karl Marx, waarvoor de laatste jaren hernieuwde interesse is ontstaan.

De principes van het (neo)kapitalisme staan om allerlei redenen ter discussie. In dat licht is het interessant om je te verdiepen in de zeer fundamentele kritiek die Karl Marx al in 1867 uitte. Onder anderen Thomas Piketty en Joris Luyendijk hebben daarom zijn denkwerk opnieuw onder de aandacht gebracht.

Tijd dus voor een ...