The 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, as it explores the key concepts within a clear and logical structure. Lynch guides you through 19 chapters, with updated case studies and pedagogy that support the modern business and management student from start to finish. Continuous contrast between prescriptive and emergent views of strategy highlights key debates within the discipline, whilst an emphasis on the practical t...

With shortages, volatile prices and nearly one billion people hungry, the world has a food problem - or thinks it does. Combining frontline investigation with fresh data, this title shows how the way we live now has created a global food crisis - and what we can do to fix it.

This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.

For project management courses. Project management fundamentals with broad applicationsIn its 5th Edition, Project Management: Achieving Competitive Advantage takes a contemporary, decisive, and business-oriented approach to teaching and learning project management. To promote...

Business Statistics narrows the gap between theory and practice by focusing on relevant statistical methods, thus empowering business students to make good, data-driven decisions. Using the latest GAISE (Guidelines for Assessment and Instruction in Statistics Education) report, which included extensive revisions to reflect both the evolution of technology and new wisdom on statistics education, this edition brings a modern edge to teaching business statistics. This includes a focus on the rep...

First edition WINNER: ACA-Bruel 2015 - Prix des AssociationsFood supply chains are integral in ensuring that food makes it from the farm to the table. Understanding how these operate has never been more important. The new edition of Food Supply Chain Management and Logistics is the guide to all aspects of food supply chains.

This book examines food production, operational challenges and the future challenges of the industry and sustainability. The emergence of new technologies, which are key ...

The third edition of this popular text offers a uniquely scholarly approach towards the subject and has been fully updated to include technological advances in practice such as AI and virtual marketing, and a brand-new chapter on the rise of influencer culture and marketing.

“This is perhaps the best book on negotiating ever written. Roger’s powerful, practical principles will save or make you a fortune in the months and years ahead.” —Brian Tracy, author, Eat That Frog! and Million Dollar Habits

“This is the one negotiating book that really opened my eyes and gave me practical tools I could use immediately.” —Timothy Ferriss, bestselling author of The 4-Hour Work Week

“A fast, entertaining read that should be required reading for anyone who deals...

Ondernemingen in de marktsector van de economie moeten hun kosten goedmaken uit de opbrengst van de verkochte productie. Heel anders is de situatie van organisaties uit de collectieve sector. Zij beschikken over een budget voor hun uitgaven, voor het overgrote deel gefinancierd uit de opbrengst van belastingen en sociale premies. In een democratie beslissen gekozen volksvertegenwoordigers over omvang, bestemming en financiering van het budget voor organisaties uit de collectieve sector.

Dit ...

The Dealingroom is the first and only book that provides insight into exactly how banks and hedge funds make their money trading complex financial products. This is taken from the viewpoint/perspective of the trader/dealer and not from the customer to whom the product has been sold.

A trader continuously buys and sells financial products such as stocks and bonds, structuring them in combinations to create more complex products such as synthetics, turbos, interest rate swaps, bond swaps, equi...

Packed with real-life examples and emphasising the essential tools of analysis, this is the ideal introduction for students taking their first steps into strategic management.