Uncover the fundamentals of AI development and build the practical skills and knowledge you need to succeed in the new world of work.

Which business structures are best suited to the unpredictable 21st century? How can a company, division, or department reconfigure itself with minimum disruption and maximum impact? This title shows business leaders at all levels how to examine their choices by leading them systematically through these fundamental questions.

This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.

Public Management and Governance is the leading text in international public management and governance and an ideal introduction to all aspects of this field. It combines rigorous insight from pre-eminent scholars around the world with supportive, thoughtful, and intuitive structure and pedagogy. This revised and updated fourth edition responds to the significant changes in the external environment, as well as the field itself.

It includes six new chapters covering aspects of increasing impor...

Based on a 12-week Mini MBA program taught to professionals at global Fortune 500 companies, this is a practical and inspiring guide to management education for all managers and aspiring business leaders.

Winner, 2020 Outstanding Book Award, given by the International Communication AssociationHonorable Mention, 2020 Nancy Baym Book Award, given by the Association of Internet ResearchersHow the transformation of social media platforms and user-experience have redefined the entertainment industryIn a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operati...

Developing Study and Work Skills is the first text to unite the fragmented study skills/work skills/personal development skills market by focusing on the key basic skills that students need in order to make them practically as well as academically prepared for the world of work. Chapters take students through the core personal, interpersonal, written, verbal, technical and numerical skills that HE courses and employers are looking for. This book is the first text to integrate study and manage...

Offers managers and professionals the fundamental information they need to stay competitive in a fast-moving world.

Since its initial publication eighty years ago, How to Win Friends & Influence People has sold over fifteen million copies worldwide. In his book, Carnegie explains that success comes from the ability to communicate effectively with others. He provides relatable analogies and examples, and teaches you skills to make people want to be in your company, see things your way, and feel wonderful about it. For more than eighty years his advice has helped thousands of successful people in their busin...