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Economie en bedrijf algemeen (125)
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The Wealth of Nations
The Economics Classic - A Selected Edition for the Contemporary Reader
2024 || Hardcover || Adam Smith || John Wiley and Sons Ltd
Published in 1778, The Wealth of Nations was the first book on economics to catch the public's attention. It provides a recipe for national prosperity that has not been bettered since, based on small government and the freedom of citizens to act in their best interests. It reassuringly assumes no knowledge of its subject, and over 200 years on still provides valuable lessons on the fundamentals of economics. This deluxe, selected edition is a stylish keepsake from the Capstone Classics series.
This edition includes...
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Social Media Marketing
2023 || Hardcover || Tracy L. Tuten || SAGE
The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.
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Beyond Disruption
Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs
2024 || Hardcover || W. Chan Kim e.a. || Harvard Business Review Press
Crisis Management and Recovery for Events / 1st edition
Impacts and Strategies
2021 || Hardcover || Vassilios Ziakas e.a. || Goodfellow Publishers Limited
The first text to fully explore the issue of ownership and governance of international events. Split onto two distinct parts of 'Theory' and 'Cases', it presents cases from sports as well as non-sports events, in addition to general principles regarding ownership and governance based on historical, legal and managerial considerations. Ownership and Governance of International Events explores these events as global common goods owned by communities of participants, be they athletes, spectators...
Principles of Food Sanitation
2018 || Hardcover || Norman G. Marriott e.a. || Springer
Now in its 6th Edition, this highly acclaimed textbook provides sanitation information needed to ensure hygienic practices and safe food for food industry personnel as well as students. It addresses the principles related to contamination, cleaning compounds, sanitizers, cleaning equipment. It also presents specific directions for applying these concepts to attain hygienic conditions in food processing or food preparation operations.
New in this edition:
Updated chapters on the fundamentals o...