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Economie en bedrijf algemeen (331)

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Marketing Management / 5th European edition

2024 || Paperback || Philip Kotler e.a. || Pearson

The global bestseller Marketing Management is considered as the authoritative text on the subject. The 5th European edition focuses on fundamental aspects such as accessibility and the fast-moving pace of modern marketing. Covering a wide range of concepts, in-depth European case studies and exercises, the book offers the tools every student needs.

19,95
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Develop Your Presentation Skills

How to Inspire and Inform with Clarity and Confidence

2024 || Paperback || Theo Theobald || Kogan Page Ltd

Gain essential skills on delivering presentations with impact, improve your confidence and learn how to present remotely on screen.

24,95
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met 5% korting 23,70
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The 30 Day MBA in Marketing

Your Fast Track Guide to Business Success

2024 || Paperback || Colin Barrow || Kogan Page Ltd

Develop your marketing skillset and accelerate your career through the insights and teachings from the world's top business schools.

49,95
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Talent Acquisition Excellence

Using Digital Capabilities and Analytics to Improve Recruitment

2024 || Paperback || Kevin Wheeler e.a. || Kogan Page Ltd

Understand how technologies such as artificial intelligence, machine learning and automation as well as analytics can improve talent acquisition and recruitment.

24,95
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met 5% korting 23,70
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The Leadership Skills Handbook

100 Essential Skills You Need to Be A Leader

2024 || Paperback || Jo Owen || Kogan Page Ltd

Master the essential skills that have the power to unlock your leadership effectiveness with the updated handbook from award-winning author, Jo Owen.

13,95
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met 5% korting 13,25
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Negotiate Successfully

How to find win-win situations and still get what you need

2024 || Paperback || Bloomsbury Publishing || Bloomsbury Publishing

A clear explanation of the art of negotiation, with practical advice on how to prepare, how to keep cool under pressure, and how body language can be used to your advantage.



All of us negotiate every day in different ways - whether that's in a work setting, using professional partners, or even at home. But for many people it's a nerve-wracking experience that leaves them feeling awkward, tongue-tied and at a disadvantage. This book will explain the dynamics of a successful negotiatio...

22,95
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The Psychology of Money

Timeless lessons on wealth, greed, and happiness

2024 || Paperback || Morgan Housel || Harriman House Publishing

In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life’s most important topics.

13,95
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Nice Girls Don't Get The Corner Office

Unconscious Mistakes Women Make That Sabotage Their Careers

2024 || Paperback || Lois P. Frankel || Little, Brown & Company

The New York Times bestseller, which has become a must-have for women in business, is now revised and updated in celebration of its 10th anniversary.

19,95
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met 5% korting 18,95
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Leadership and Self-Deception

Getting Out of the Box

2024 || Paperback || Arbinger Institute || Berrett-Koehler Publishers

This third edition of an international bestseller--over 2 million copies sold worldwide and translated into 33 languages--details how its powerful insights on motivation, conflict, and collaboration can benefit organizations as well as individuals.



Since its original publication in 2000, Leadership and Self-Deception has become an international word-of-mouth phenomenon. Rather than tapering off, it sells more copies every year. The book's central insight--that the key to leadership ...

24,95
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met 5% korting 23,70
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HBR's 10 Must Reads on Making Smart Decisions (with featured article "Before You Make That Big Decision..." by Daniel Kahneman, Dan Lovallo, and Olivi

2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press

Want to make better choices and avoid common traps? These ten essential Harvard Business Review articles show you how to overcome cognitive biases, back up decisions with data and analytics, and weigh risks and benefits.