The Definitive, Fully Updated Guide to Solving Real-World Chemical Reaction Engineering Problems For decades, H. Scott Fogler's Elements of Chemical Reaction Engineering has been the world's dominant text for courses in chemical reaction engineering. Now, Fogler has created a new, completely updated fifth edition of his internationally respected book. The result is a refined book that contains new examples and problems, as well as an updated companion Web site. More than ever, Fogler has succ...

Looks at the function of the air cargo business and its role in global supply chains and logistics. This book examines how carriers are coming up with new methods and technologies to improve ground handling and road transport, traceability systems and barcoding, security and screening, and safe delivery of perishable items.

This book stitches together a complete design journey from beginning to end in a way that you ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from ...

Corporate social responsibility has gained substantial traction in recent decades but many still struggle with conveying the importance of integrating ethics and environmental and social values within the demands of a business world understandably concerned with making profit. First published in 2009 as `Do the Right Thing', The Practical Guide to Corporate Social Responsibility guides you through the basics, teaching how to recognise CSR benefits and put principles into practice in a busines...

Whether you work in a home office or abroad, business success in our ever more globalized and virtual world requires the skills to navigate through cultural differences and decode cultures foreign to your own. Renowned expert Erin Meyer is your guide through this subtle, sometimes treacherous terrain where people from starkly different backgrounds are expected to work harmoniously together.When you have Americans who precede anything negative with three nice comments French, Dutch, Israelis, ...

A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.

Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant product...

Includes most organized discussion of mass media culture, the meaning of leisure, and anomie in affluent society.

New Economy Business shows how business, sustainability and innovation can be brought together to create real, shared value. You will explore seven management areas and read numerous cases from around the globe demonstrating how current transformative trends interact with sustainable business to

evolve into tomorrow's economy. New Economy Business delivers the knowledge and insights needed to do business in an entirely new way, with greater innovative power and broader impact than ever before...

Conceived by Chris Grey as an antidote to conventional textbooks, each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.