Gain essential grounding in SEO, email marketing, social media, content marketing, performance marketing and much more, with this practical and essential guide to digital marketing. The world of digital media is constantly changing, as technologies continue to transform the way we interact and communicate on a global scale. In this climate, Understanding Digital Marketing provides a practical, no-nonsense guide to digital marketing, from strategy and digital transformation to best-practice ba...

New Clinical Genetics continues to offer the most innovative case-based approach to investigation, diagnosis, and management in genomic medicine. New Clinical Genetics is used worldwide as a textbook for medical students, but also as an essential guide to the field for genetic counselors, physician assistants, clinical and nurse geneticists, and students studying healthcare courses allied to medicine. Readers love the integrated case-based approach which ties the science to real-life clinical...

This book gives an introduction to the programming language Structured Text (ST) which is used in Programmable Logic Controllers (PLC).

The book can be used for all types of PLC brands including Siemens Structured Control Language (SCL) and Programmable Automation Controllers (PAC).

This 3rd edition has been updated and expanded with many of the suggestions and questions that readers and students have come up with, including the desire for many more illustrations and program examples.

CONTENTS:

- Background, benefits and challenges of ST programmi...

Met trots presenteren wij de pocket Acute Geneeskunde – Alles wat je moet weten voor jouw eerste dienst. Deze pocket is het resultaat van een intensieve samenwerking met Anique Baten, internist en promovenda aan de Radboudumc Health Academy in Nijmegen. In deze pocket richten wij ons specifiek op de volgende doelgroep: a(n)ios die net als wij in de beginfase van hun loopbaan zitten en binnenkort hun eerste diensten zullen draaien.

In deze pocket vind je onder meer handvatten voor de opvang ...

A stunning edition of this modern classic of World War One, featuring an introduction by the author and insightful testimonies from soldiers.

Clinical Chemistry considers what happens to the body's chemistry when affected by disease. It provides introductory coverage of the scientific basis for biochemistry tests routinely used in medicine - including tests for the assessment of organ function, diagnosis and monitoring disease activity and therapy efficacy. Each topic area begins with a concise description of the underlying physiological and biochemical principles and then applies them to patient investigation and management.

The r...

The fully updated third edition of this bestselling book offers a radical approach to community development. Building on the theories of Gramsci and Freire, new ideas are introduced which offer an inspiring approach to practice for all those committed to social and environmental justice. Neoliberalism has created a dangerous escalation of economic inequalities with inevitable environmental consequences.

Practice needs to be informed by analyses of power, and links are made using international...

This book is for executives, practitioners, and project managers who are tasked with the movement of data from old systems to a new repository. It is designed as a practical guide and uses a series of steps developed in real-life situations that will get you from an empty new system to one that is populated, working and backed by the user population. This new edition is updated to take account of changes in technology and the maturing of the market for data migration services, with two brand ...