Whether you run a giant corporation or workin a small business, it's more than likely thatyou regularly deal with people of differentcultures-from customers and suppliers tosalespeople and colleagues. It simply can't be overstated: You will havetrouble succeeding in business today if youdon't appreciate and know how to activelymanage global cultural diversity. ManagingAcross Cultures examines why people aroundthe world behave as they do and providesactionable tactics for succeeding in today's...

Brukner & Khan's Clinical Sports Medicine is the world-leading title in sports and exercise medicine, providing an authoritative foundation for clinicians and students. This complete practical guide to physiotherapy and musculoskeletal medicine covers all aspects of diagnosis and contemporary management of sports-related injuries. The Fifth Edition has been expanded to accommodate a much higher level of evidence-based content. It reflects the huge amount of new research and significant change...

From the "godfather of content marketing"-this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and tools, including Web3When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach-which includes everything from blogging to YouTube videos to social media-is the core of most organizations' marketing plans.Fully revised and updated...

Power Electronics is intended to be an introductory text in power electronics, primarily for the undergraduate electrical engineering student. The text is written for some flexibility in the order of the topics. Much of the text includes computer simulation using PSpice as a supplement to analytical circuit solution techniques.

The gold-standard text on the science of poisons - updated to capture the latest breakthroughs and developments

Casarett & Doull's Toxicology: The Basic Sciences of Poisons is the most trusted all-in-one overview of the biomedical and environmental aspects of toxicology. Presented in full color, it delivers a skill-building review of the basic components of toxicology, including general principles, modes of action, and chemical-specific toxicity. Spanning the entire field, Casarett & ...

The Voice of Clinical ReasonHarrison's Principles of Internal Medicine is the world's most trusted clinical medicine text-and a superb resource for learning the art and science of clinical reasoning. Recognized by healthcare professionals worldwide as the leading authority on applied pathophysiology and clinical medicine, Harrison's Principles of Internal Medicine provides the informational foundation you need for the best patient care possible. This new edition is fully updated with timely n...

Database Management Systems provides comprehensive and up-to-date coverage of the fundamentals of database systems. Coherent explanations and practical examples have made this one of the leading texts in the field. The third edition continues in this tradition, enhancing it with more practical material.

The new edition has been reorganized to allow more flexibility in the way the course is taught. Now, instructors can easily choose whether they would like to teach a course which emphasizes da...

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. THE MOST COMPLETE, UP-TO-DATE GUIDE TO THE MANAGEMENT AND OPERATION OF AIRPORTSFully revised for the latest FAA, ICAO, and IATA standards and regulations, Airport Operations, Third Edition, provides proven strategies and best practices for efficiently managing airport functions. This in-depth resource offer...

Updated for the post-COVID economy! The proven low-risk, cost-effective way to launch a successful business Today's markets are getting more and more dynamic, and customers are increasingly fickle. Meanwhile the COVID-driven economic crash has made mitigating financial risk more important than ever. From one of today's leading experts in content marketing, Content Inc.

is the go-to guide to building a solid small-business by establishing a loyal audience before you sell any products or servic...

The bestselling guide to Toyota's legendary philosophy and production system-updated with important new frameworks for driving innovation and quality in your business. One of the most impactful business guides published in the 21st Century, The Toyota Way played an outsized role in launching the continuous-improvement movement that continues unabated today. Multiple Shingo Award-winning management and operations expert Jeffrey K. Liker provides a deep dive into Toyota's world-changing process...