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Studieboeken (126)
International Business / 9th edition
A Managerial Perspective, Global Edition
2023 || Paperback || Ricky Griffin e.a. || Pearson
For courses in international business. Successfully prepare students for the international marketplace International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy.
It also greatly emphasises cultural literacy and gives stu...
Key Management Ratios
The 100+ Ratios Every Manager Needs to Know
2008 || Paperback || Ciaran Walsh || Pearson || ook als eBook
Financial measures are critical for business success and if you're a manager, for your career. That may scare some people. But here's the good news: there is a relatively small number of essential management ratios with which you can measure any aspect of business performance you need to. If you can master these, you will have a firm grip of business finance and need never be put off by the numbers again. Key Management Ratios cuts straight to the measures that matter. It shows you what they...
Essentials of Entrepreneurship and Small Business Management / 9th Global Edition
2018 || Paperback || Norman Scarborough e.a. || Pearson || ook als eBook
Help your students cultivate the skills for successful business managementEssentials of Entrepreneurship and Small Business Management, 9th edition, teaches your students how to launch and successfully manage a small business.Packed with learning features, this book is perfect for courses on small business management.Also available with MyLabTM.
Fundamentals of Strategy / 5th edition
2020 || Paperback || Richard Whittington e.a. || Pearson || ook als eBook
Understand and apply the essential concepts and techniques of strategy Fundamentals of Strategy, 5th Edition, by Whittington, Regner, Angwin, Johnson and Scholes is a concise and easy-to-follow overview of the fundamental issues and techniques of strategy from the author team of the market-leading Exploring Strategy. This book has been updated to include coverage of the Covid-19 crisis, and provides insights and examples from a broad range of international organisations. Each chapter is compl...
Entrepreneurship and Effective Small Business Management 11th edition
Global Edition
2023 || Paperback || Norman Scarborough e.a. || Pearson
For undergraduate and graduate courses in entrepreneurship and/or small business management. Discover how to successfully launch and manage a small business. Open your students' minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management.
This text provides students with the tools they need in order to launch and manage a small business. This 11th Edition continues to provide students with a practical, ha...
Entrepreneurship: Starting and Operating A Small Business / 4th edition
2015 || Paperback || Steve Mariotti e.a. || Pearson
For courses in Entrepreneurship, Small Business Management, and Starting a Business. A Comprehensive, Practical Approach to Starting a BusinessFor fledgling entrepreneurs and business students, Entrepreneurship: Starting and Operating A Small Business untangles the complex economic, financial, and professional considerations surrounding business ownership and operations. In its Fourth Edition, Entrepreneurship takes a critical look at contemporary entrepreneurial successes, allowing students ...
Exploring the Hospitality Industry / 3rd edition
2016 || Paperback || John Walker || Pearson
For Introduction to Hospitality courses Empower tomorrow's hospitality leaders with a visually appealing, easy, and engaging introduction to the exciting opportunities in the many varied segments of the industry Exploring the Hospitality Industry helps students advance in their careers by giving them a broad foundation of hospitality industry knowledge presented in a lively, visually appealing manner using engaging features to facilitate the learning process. Less theoretical and more industr...
Introduction to Operations and Supply Chain Management / 5h Edition
2021 || Paperback || Cecil Bozarth e.a. || Pearson || ook als eBook
For courses in operations and supply chain management. An integrated approach to operations and supply chain managementIntroduction to Operations and Supply Chain Management is an integrated, comprehensive introduction to both operations and supply chain management (SCM). The text remains engaging and brief while integrating all of the major concepts of both subjects in one cohesive source.
The 5th Edition contains updated content and thorough coverage of analytical tools and techniques that ...
Procurement Principles and Management in the Digital Age / 12th edition
2021 || Paperback || Peter Baily e.a. || Pearson
Gain a comprehensive insight into the ideas and approaches to purchasing and procurement Now in its 12th edition, Procurement Principles and Management in the Digital Age by Baily, Farmer, Crocker and Jessop has been essential reading for practitioners and students of purchasing, procurement and supply chain management for nearly 50 years. The text has been updated to cover the continuous developments taking place in this field, and carefully balances emerging philosophies with proven and est...
Excellence in Business Communication / 14th Global Edition
2023 || Paperback || John Thill e.a. || Pearson
Excellence in Business Communication takes a close look at the fundamental skills and principles of business communication. Featuring practical advice, time-tested processes, and real-world examples, Excellence is the premier text for helping you hone and develop essential communication skills. The 14th Edition continues to set new standards for currency and innovation.
The authors performed extensive research to ensure up-to-date coverage of diversity, equity, and inclusion in communication ...