My Years with General Motors became an instant bestseller when it was first published in 1963. It has since been used as a manual for managers, offering personal glimpses into the practice of the "discipline of management" by the man who perfected it. This is the story no other businessman could tell—a distillation of half a century of intimate leadership experience with a giant industry and an inside look at dramatic events and creative business management.

This book describes the ways in which politicians, church leaders, generals, leaders of national movements and others try to influence our use of language. Professor Cooper argues that language planning is never attempted for its own sake. Rather it is carried out for the attainment of nonlinguistic ends such as national integration, political control, economic development, the pacification of minority groups, and mass mobilization.

Many examples are discussed, including the revival of Hebrew...

La collection Lettres gothiques se propose d'ouvrir au public le plus large un accès à la fois direct, aisé et sûr, à la littérature du Moyen Age.

Un accès direct en mettant sous les yeux du lecteur le texte original, un accès aisé grâce à la traduction en français moderne proposée en regard, à l'introduction et à des notes nombreuses. Un accès sûr grâce au soin dont font l'objet la présentation du texte et son commentaire. La collection Lettres gothiques offre ainsi un pan...

La collection Lettres gothiques se propose d'ouvrir au public le plus large un accès à la fois direct, aisé et sûr à la littérature du Moyen Age. Un accès direct en mettant sous les yeux du lecteur le texte original, un accès aisé grâce à la traduction en français moderne proposée en regard, à l'introduction et à des notes nombreuses. Un accès sûr grâce au soin dont font l'objet la présentation du texte et son commentaire. La collection Lettres gothiques offre ainsi un pano...

Filled with suspense, unlikely coincidences, wrenching tragedies and marvellous flights of lyricism and erudition, the novel carries the reader effortlessly along with Marco's search - for love, for his unknown father, and for the key to the elusive riddle of his origins and his fate.

This one thousand year history of the civilization of western Europe has already been recognized in France as a scholarly contribution of the highest order and as a popular classic. Jacques Le Goff has written a book which will not only be read by generations of students and historians, but which will delight and inform all those interested in the history of medieval Europe. Part one, Historical Evolution , is a narrative account of the entire period, from the barbarian settlement of Roman Eu...

Quality Function Deployment (QFD) is a method for satisfying customers by translating their demands into design targets and quality assurance points. For a thorough "how-to" on the implementation of QFD, we went directly to the source -- Yoji Akao, the creator of QFD and one of the foremost leaders of the Japanese Total Quality Control movement.

In this unprecedented book he explains the concepts and methods of this remarkable systems engineering approach. Filled with case studies, detailed c...

Un nouvelle édition entièrement refondue, portant sur l'emploi des verbes, l'utilisation des compléments, la construction de la phrase simple ou complexe.

Cette nouvelle édition reste fidèle au principe qui a fait le succès du manuel précédent : une étude systématique de la grammaire française (morphologie et syntaxe) destinée aux apprenants dès la première année de français.

Pour débutants ou faux débutants, travaillant seuls ou avec un professeur, des exercices progressifs...

Most medical researchers, whether clinical or non-clinical, receive some background in statistics as undergraduates. However, it is most often brief, a long time ago, and largely forgotten by the time it is needed. Furthermore, many introductory texts fall short of adequately explaining the underlying concepts of statistics, and often are divorced from the reality of conducting and assessing medical research.

Practical Statistics for Medical Research is a problem-based text for medical resear...