Contemporary Selling is the only book that combines full coverage of up-to-date personal selling processes with a straightforward look at sales management practices, delivered in a way that students want to learn and instructors want to teach. The overarching theme of the book is enabling salespeople to build relationships successfully and to create value with customers. Johnston and Marshall have created a comprehensive, holistic source of information about the selling function in modern org...

In Critical Thinking: An Appeal to Reason, Peg Tittle empowers students with a solid grounding in the lifelong skills of considered analysis and argumentation that should underpin every student’s education. Starting with the building blocks of a good argument, this comprehensive new textbook offers a full course in critical thinking. It includes chapters on the nature and structure of argument, the role of relevance, truth and generalizations, and the subtleties of verbal and visual language.

Special features include:• an emphasis on the constructive aspect of critical thinking—strengthening the arguments of others and constructing sound arguments of your own—rather than an exclusive focus on spotting faulty arguments• actual questions from standardized reasoning tests like the LSAT, GMAT, MCAT, and GRE• graduated end-of-chapter exercises, asking students to think critically about what they see, hear, read, write, and discuss• numerous sample arguments from books, magazines, television, and the Internet for students to analyze• many images for critical analysis• analyzed arguments that help students to read critically and actively• an extensive companion website for instructors and studentsA companion website features:• for instructors: an extensive instructor’s manual; a test bank; and PowerPoint slides• for students: extended answers, explanations, and analyses for the exercises and arguments in the book; supplementary chapters on logic and ethics; downloadable MP3 study guides; interactive flash cards; and thinking critically audio exercises. www.routledge.com/textbooks/titt...

Now in its fourth edition, Media Effects again features essays from some of the finest scholars in the field and serves as a comprehensive reference volume for scholars, teachers, and students. This edition contains both new and updated content that reflects our media-saturated environments, including chapters on social media, video games, mobile communication, and virtual technologies. In recognition of the multitude of research trajectories within media effects, this edition also includes n...

The fifth edition of this comprehensive and engaging text guides readers through the essential tools and skills necessary to conduct quantitative content analysis research. Readers will find a clear definition of quantitative content analysis and step-by-step instructions on designing a content analysis study, along with examples of content analysis studies and journal articles. This edition has been updated with the latest methods in sampling in the digital age, computerized content analysis...

This is the first book to provide a comprehensive overview of the multidisciplinary domain of eHealth – one of the most important recent developments in healthcare. It provides an overview of the possibilities of eHealth for different healthcare sectors, an outline of theoretical underpinnings and effectiveness, and key models, frameworks and methods for its development, implementation, and evaluation. This fully revised second edition brings together up-to-date knowledge on eHealth and inc...

The Second Edition of An Introduction to Transitional Justice provides a comprehensive overview of transitional justice judicial and non-judicial measures implemented by societies to redress legacies of massive human rights abuse. Written by some of the leading experts in the field, it takes a broad, interdisciplinary approach to the subject, addressing the dominant transitional justice mechanisms as well as key themes and challenges faced by scholars and practitioners. Using a wide historic ...

This fully updated edition of the bestselling textbook on Health Service Operations Management provides an invaluable reference for students and researchers in the fields of healthcare management, operations management and patient flow logistics. Featuring theoretical frameworks and a comprehensive set of practical case studies, this book also covers subjects such as hospital planning and supply chain management in healthcare, quality assurance and performance management. Healthcare managers ...

Fundamentals of the Physical Environment has established itself as a well-respected core introductory book for students of physical geography and the environmental sciences. Taking a systems approach, it demonstrates how the various factors operating at Earth’s surface can and do interact, and how landscape can be used to decipher them. The nature of the earth, its atmosphere and its oceans, the main processes of geomorphology and key elements of ecosystems are also all explained.

The final...

In this second edition, the authors present new developments in the sustainability discussion and argue that a new understanding of sustainability is needed if we are to truly serve future generations ecologically, economically, and equitably. Despite the great flurry of activity around sustainability, the concept itself remains highly contested. This book argues that a new conceptualization of sustainability is needed if we are to achieve a healthful and sustainable environment for the long ...

Germany, 1914-1933: Politics, Society and Culture takes a fresh and critical look at a crucial period in German history. Rather than starting with the traditional date of 1918, the book begins with the outbreak of the First World War in 1914, and argues that this was a pivotal turning point in shaping the future successes and failures of the Weimar Republic. Combining traditional political narrative with new insights provided by social and cultural history, the book reconsiders such key quest...