The Power of Music Thinking allows users to construct a new model for innovative business by using a musical analogy. The book challenges you to embrace various perspectives simultaneously, boost collaboration, and guide readers towards refining their leadership skills. Instead of approaching business as various silos, Music Thinking treats organizations as an orchestra, with each part having its tune to add.

Split into four sections - Listen, Tune, Play, and Perform - this book breaks dow...

Design, Play, Change is a game and a book providing 36 design methods that will help shift the creative process of the users and help them work collaboratively to overcome problems they face.

This book is designed for those looking to enter into the world of design thinking, the easy-to-follow game format making this an accessible, light-hearted, yet powerful place to begin. Balancing a detailed knowledge of the field with design methods that bring out creative ways of thinking, the book is a...

Aan de hand van 32 unieke voedsel-'çhallenges' verspreid over 22 hoofdstukken, word je op een speelse manier uitgedaagd om anders naar jouw eten te kijken.

Veel mensen denken dat eten alleen maar gaat over lekker koken, diëten of over duurzaamheid. Maar uiteindelijk komt het erop neer dat eten over jou gaat. Alleen jìj kan besluiten dat je die wilde aardbei plukt en in je mond stopt - en het daarmee eten maakt.

LICK IT is een gids. Een boek dat je mee op reis neemt om de magische en creati...

Design Journeys through Complex Systems combines systemic design, leading thinking practices, and years of the combined authors’ experiences into a practitioner’s handbook for design thinking. By drawing upon the authors’ Systemic Design Toolkit, this book provides detailed knowledge of systems science, expanding upon essential systemic design texts in order to demonstrate the power of visual sensemaking.

No matter if you’re a design professional or have never come across design syste...

Many designs that appear in today's society will circulate and encounter audiences of many different cultures and languages. With communication comes responsibility; are designers aware of the meaning and impact of their work? An image or symbol that is acceptable in one culture can be offensive or even harmful in the next. A typeface or colour in a design might appear to be neutral, but its meaning is always culturally dependent. If designers learn to be aware of global cultural contexts, we...

We are good at designing beautiful products and we offer good services. We always know exactly what the user wants and we know dozens of methodologies. However, if we have to convince our customers and colleagues, we find it to be rather difficult.

For one reason or another, pitching ideas is one of the most undervalued practices in the creative field. From convincing a colleague to opt for a certain methodology to persuading a customer to go for a certain concept. You can have the best ideas...

With the Lean Progress Model, author David Griesbach developed a tool that quickly and purposefully guides you through the Lean Innovation process. You will know at all times where your project stands, which questions are still open-ended and what needs to be done next. In addition, the illustrations throughout the book support the text and turn this book into a practical guide that takes you through the startup and innovation process.

In this book, you will find a proven approach to guide yo...

New title in the Architecture and Design Experiments Series. The core idea for this book is to use operative verbs as tools for designing space. These operative verbs abstract the idea of spatial formation to its most basic terms, allowing for an objective approach to create the foundation for subjective spatial design. Examples of these verbs are expand, inflate, nest, twist, lift, embed, merge etcetera. This book catalogues these verbs and shows in diagrams and architectural applications ho...

Brand the Change unpacks the brand building process in practical steps. Whether you are building an innovative new product, creating a service for good, spreading a new idea, or positioning yourself as a leader in your field, thinking like a brand strategist will help you to create a clear, compelling offer, develop unique brand experiences and ultimately attract and convert the right audiences.The book offers the tools and exercises to build your own brand and offers a rich array of tips fro...

Een goed concept biedt toegevoegde waarde. Een concept, ook wel de zogenaamde kapstok genoemd, opent allerlei mogelijkheden en kansen en zorgt ervoor dat keuzes maken makkelijk wordt. Hoe ontwikkel je een concept? En hoe maak je deze toegevoegde waarde zichtbaar, voelbaar en herkenbaar?

Het is voor het creëren van onderscheidend vermogen van belang dat ontwerpers rekening houden met de verwerking van het concept door de eindgebruiker. Hierbij speelt design een belangrijke rol. Dit boek geeft...