The second edition of this popular introductory undergraduate textbook uses examples, applications, and a problem-solving approach to convey the impact of biomedical engineering. Updated throughout, the author has included more qualitative and quantitative questions and problems, highlighting recent advances in biomedical engineering to provide a modern overview of the field.

Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency perspective, the textbook is organized into four key parts, walking the student through the foundations of brand communication, communication planning, the different media channels available, and the process of preparing, presenting, and evaluati...

Supporting every student for success in Biology.

Biology: How Life Works has been a revolutionary force for both instructors and students in the introductory biology course. It was the first truly comprehensive set of integrated tools for introductory biology, seamlessly incorporating powerful text, media, and assessment to create the best pedagogical experience for students.

Biology: How Life Works teaches biology as a story, emphasising how biology concepts connect with each other so that w...

Fully grasp the core principles of logistics, distribution management and the supply chain, in addition to emerging trends and the latest technologies, with this definitive guide that offers clear and straightforward explanations. The Handbook provides practitioners and students with a complete, step-by-step overview of the many different aspects of setting up, managing and optimizing supply chains. Designed to offer a full appreciation of how supply chains are planned and operated, it is str...

A critical analysis exploring nursing theory and the way nurses learn. It focuses on the way theory manifests in day-to-day practice and contributes to nursing education and professional development and learning.

Mapped to the 2018 NMC Standards and featuring insights from real TNAs, this book explores the specific role of nursing associates in health promotion, considering different practice settings across all fields of nursing.

A clear, intelligently-written guide to a crucial period of Spanish history

Marks' Basic Medical Biochemistry: A Clinical Approach, 6th Edition links biochemistry to physiology and pathophysiology, empowering students to confidently apply fundamental concepts to the practice of medicine ? from diagnosing patients to recommending effective treatments. This proven, application-centered approach builds biochemical coverage around related clinical concepts to anchor students' understanding to a clinical context from day one. Intuitively organized chapters center on hypot...

A magical novel of love, exploration and home, spanning the East African coast, China, Turkey and the seas in between, from one of Kenya's leading writers. The Dragonfly Sea follows the unforgettable Ayaana's journey to adulthood after her small-island childhood is interrupted. Targeted first by religious fundamentalists and second by Chinese emissaries, Ayaana is sent on a container ship to study in China, where she is forced to grow up fast.

With its epic scope and lush lyricism, Owuor evok...

Dit compendium is bedoeld als eerste kennismaking met het financieel recht, zowel voor studenten als voor in de praktijk werkzame juristen. Het boek bevat een systematische en overzichtelijke behandeling van de voornaamste regels van het financieel recht. Uitgangspunt is daarbij het recht zoals dat thans geldt op basis van de Nederlandse en Europese financiële toezichtwetgeving. Daarnaast wordt ook aandacht besteed aan financieel rechtelijk relevante aspecten van Nederlands privaatrecht. Dez...