Now updated with new chapters on culture and on populism, this seminal text disputes the view that we are experiencing a "clash of civilizations" as well as the idea that globalization leads to cultural homogenization. Instead, Jan Nederveen Pieterse argues that we are witnessing the formation of a global melange culture through processes of cultural mixing or hybridization. From this perspective on globalization, conflict may be mitigated and identity preserved, albeit transformed.

In a new ...

The Story of English is the extraordinary tale of the origins and development of the English language. Two thousand years ago English was confined to a handful of savage tribes on the shores of north-west Europe; More widely scattered, written and spoken than any other language in history, English has become a global phenomenon.

Sprachwissenschaft passgenau für Deutsch als Fremd- und Zweitsprache: Susanne Horstmann, Julia Settinieri und Dagmar Freitag bieten eine Einführung, die speziell auf die Bedürfnisse angehender Lehrerinnen und Lehrer zugeschnitten ist. Insbesondere praxisrelevante Bereiche und Themen der Linguistik werden ausführlich behandelt. Hinweise auf weiterführende Literatur, Übungsaufgaben und Lösungsvorschläge helfen beim Lernen.

Aus dem Inhalt:

Kommunikative Kompetenz

Relevanz von Ausspra...

This groundbreaking volume introduces readers to the key concepts and debates in deaf studies, offering perspectives on the relevance and richness of deaf ways of being in the world. In Open Your Eyes, leading and emerging scholars, the majority of whom are deaf, consider physical and cultural boundaries of deaf places and probe the complex intersections of deaf identities with gender, sexuality, disability, family, and race. Together, they explore the role of sensory perception in constructi...

This book prepares today's readers to successfully navigate our increasingly global community, introducing communication skills and concepts that will enable readers to interact successfully with different cultures and ethnic groups. Jandt offers unique insights into intercultural communication, at home and abroad, through an emphasis on history, culture, and popular media.

Der Band enthält klassische Texte zu den Kernbereichen und wichtigen Theorien der Sprachwissenschaft, Originaltexte u. a. von Frege, Paul, de Saussure, Bühler, Bloomfield, Wittgenstein, Austin, Grice, Chomsky, Goldberg, Tomasello. Den Texten gehen einführende Darstellungen voraus, die die Voraussetzungen für selbstständigen Zugang und kritisch-vergleichende Lektüre schaffen. Das Buch gliedert sich in die Gegenstandsbereiche: Sprachtheorien; Sprache und Handlung; Diskurs und Konversation...

Media Literacy teaches students how to navigate through the overwhelming flood of information found in today's media-saturated world. Author W. James Potter presents examples and facts to help students understand how the media operate, how they attract attention, and how they influence the public.

Get to the heart of fake news and brush up on your media literacy skills as you explore the media landscape of today, and where it all came from, using the current and relevant research found in Media & Culture.

A critical introduction to meaning and power in an age of participatory culture, social media and digital platforms. Helps students to understand the central role media play in the social world, and how they can become informed media citizens themselves.

This bestselling textbook provides an engaging and user-friendly introduction to the study of language. Assuming no prior knowledge of the subject, Yule presents information in bite-sized sections, clearly explaining the major concepts in linguistics and all the key elements of language. This eighth edition has been revised and updated throughout, with major changes in the chapters on Origins, Phonetics, Syntax, Semantics, Pragmatics, Discourse Analysis, First and Second Language Acquisition ...