The Fifth Edition of the bestseller Research Methodology has reimagined, redesigned (now in landscape format), and fully renovated how a textbook can help students achieve success in their methods course or research project.

Data analysis is often the most difficult task facing students and novice qualitative researchers, including Shane the Lone Ethnographer-a grad student with fond visions of the Wild West-and her horse Transcriptor. In this comic-style textbook, we follow Shane as she attempts to corral her data and make sense of it for publication. Shane learns how to read, sort, code, write, and assess the analysis of a qualitative study in the traditions of ethnography, grounded theory, discourse, and narra...

Over a million copies soldClear writing is the key to clear thinking. So think what you want to say, then say it as simply as possible. That's the thinking that underpins this much-loved guide, and the mantra for anyone wanting to communicate with the clarity, style and precision for which The Economist is renowned.

The Economist Style Guide guides the reader through the pleasures and pitfalls of English usage. It offers advice on the consistent use of punctuation, abbreviations and capital l...

A Super Quick guide to translating your research into an effective, well-designed poster for any kind of assessment.

Lecturers teaching big mixed cohort intro statistics courses cite one of the more frequent challenges their students encounter involves choices over which statistical test to use. This Little Quick Fix helps them to overcome this common hurdle.

A quick, clear and interesting guide for students completing their final year research project.

This is a concise introduction to the richness and scope of interviewing in social science research, teaching the craft of interview research with practical, hands-on guidance. Incorporating discussion of the wide variety of methods in interview-based research and the different approaches to reading the data, this book will help you to navigate the broad field of qualitative research with confidence and get out there and start collecting your data.

An encyclopedic introduction to research, showing students how to think about every stage of their project and equipping them with the tools they need to understand different research processes.

An easy to follow guide for Business and Management students undertaking an extended research project, covering the entire process from start to finish.