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Studieboeken (48)
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Digital Marketing / 8th edition
Strategy, implementation and practice
2022 || Paperback || Dave Chaffey e.a. || Pearson || ook als eBook
"I have used this book in all its editions since first publication with my undergraduate and postgraduate students. It is a core text for all the students, because it provides the detail they require at an academic level. Importantly it is a book for the practitioner to use too - which is why we use it on our postgraduate practitioner programmes.
We make a copy available to every student in the University. No other text comes close and literally thousands of our graduates have benefitted from...
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Logistics and Supply Chain Management / 6th edition
2022 || Paperback || Martin Christopher || Pearson || ook als eBook
Supply chains and the logistics activities that drive them are critical to business success. Logistics and Supply Chain Management has the most up-to-date practical tools to manage the people and processes that allow businesses to gain and maintain competitive advantage through their supply chains. You'll discover how effective development and management of supply chain networks will help businesses cut costs and enhance customer value.
The sixth edition of this bestselling book has been comp...
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Physics: Principles with Applications / 7th edition
Principles with Applications with MasteringPhysics
2015 || Hardcover || Douglas Giancoli || Pearson
Elegant, engaging, exacting, and concise, Giancoli's Physics: Principles with Applications, Seventh Edition, helps students view the world through eyes that know physics. Giancoli's text is a trusted classic, known for its elegant writing, clear presentation, and quality of content. Using concrete observations and experiences students can relate to, the text features an approach that reflects how science is actually practiced: it starts with the specifics, then moves to the great generalizati...
Business Partner B2 Coursebook & eBook
with MyEnglishLab & Digital Resources
2021 || Paperback || Iwona Dubicka e.a. || Pearson
Business Partner gives students the practical training they need to bridge the gap between the classroom and the world of work. It helps learners to make measurable progress in learning English while helping to make them more employable.
Business Partner does not assume any knowledge of the workplace, and is designed for students with no work experience. It also provides many suggestions and alternative ways to use the material for those students already in work.
Each level is written to a sy...
Electronics Fundamentals / 8th edition
Circuits, Devices & Applications
2013 || Paperback || Thomas Floyd e.a. || Pearson || ook als eBook
For DC/AC Circuits courses requiring a comprehensive, all inclusive text covering basic DC/AC Circuit fundamentals with additional chapters on Devices. This renowned text offers a comprehensive yet practical exploration of basic electrical and electronic concepts, hands-on applications, and troubleshooting. Written in a clear and accessible narrative, the Seventh Edition focuses on fundamental principles and their applications to solving real circuit analysis problems, and devotes six chapter...
The Strategy Process / 5th edition
Concepts, Contexts, Cases
2013 || Paperback || Joseph Lampel e.a. || Pearson
'There are two people, and only two, whose ideas must be taught to every MBA in the world: Michael Porter and Henry Mintzberg.' - Forbes Magazine The Strategy Process is a truly original and authoritative strategy textbook. The author team of Mintzberg, Lampel, Quinn and Ghoshal introduce a richness of theory and practice into this text, offering an ideal introduction for those who want to develop a deep understanding of strategy. Now into its fifth edition, this text does not shy away from t...
Design Patterns Explained / 2nd edition
2004 || Paperback || Alan Shalloway || Pearson || ook als eBook
You'll start with a complete overview of the fundamental principles of patterns, and the role of object-oriented analysis and design in contemporary software development. Then, using easy-to-understand sample code, Alan Shalloway and James Trott illuminate dozens of today's most useful patterns: their underlying concepts, advantages, tradeoffs, implementation techniques, and pitfalls to avoid. Many patterns are accompanied by UML diagrams.
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Management Control Systems / 5th edition
Performance Measurement, Evaluation And Incentives
2023 || Paperback || Kenneth Merchant e.a. || Pearson
The bestselling advanced management accounting textbook. For Management Control or Advanced Management Accounting modules on undergraduate, postgraduate or MBA courses. Management Control Systems, 5th edition is the latest edition of the bestselling textbook in the field of management accounting, renowned for its authorship and excellently researched material.
An essential learning resource presenting a wealth of international examples from real companies, this text will help you gain a solid...
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Computer Networks / 6th Edition
2021 || Paperback || Andrew Tanenbaum e.a. || Pearson || ook als eBook
Appropriate for Computer Networking or Introduction to Networking courses at both the undergraduate and graduate level in Computer Science, Electrical Engineering, CIS, MIS, and Business Departments.Tanenbaum takes a structured approach to explaining how networks work from the inside out. He starts with an explanation of the physical layer of networking, computer hardware and transmission systems; then works his way up to network applications. Tanenbaum's in-depth application coverage include...
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Organic Chemistry / 8th Global Edition
2016 || Paperback || Paula Yurkanis Bruice || Pearson || ook als eBook
For courses in Organic Chemistry (2-Semester) A framework for organic chemistry built around the similarities in reaction types Paula Bruice's presentation in Organic Chemistry, Eighth Edition provides mixed-science majors with the conceptual foundations, chemical logic, and problem-solving skills they need to reason their way to solutions for diverse problems in synthetic organic chemistry, biochemistry, and medicine. The Eighth Edition builds a strong framework for thinking about organic ch...