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Nieuwe titels (48)
Een overzicht van nieuwe studieboeken die relevant zijn binnen het hoger onderwijs.
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Business fundamentals
2024 || Paperback || Tom Van Varenbergh e.a. || Owl Press
Business fundamentals neemt je mee in het organische proces van idee tot business. Daarvoor volgen we twee startende ondernemers, Amina en Nicolas, die samen – met vallen en opstaan – een nieuw fietsmodel op de markt willen brengen.
Het eerste deel legt zich toe op de verschillende soorten ondernemingen en vennootschappen, en de bijhorende boekhoudkundige en fiscale verplichtingen. Welke formaliteiten moet je doorlopen om een vlotte start te garanderen? Welk model van de boekhouding moet ...
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Building a Business
2024 || Paperback || Marleen Verkerk || Brave New Books || met inkijkexemplaar
Embark on an empowering journey towards entrepreneurial success with 'Building a Business.' This invaluable guide equips aspiring entrepreneurs with the essential knowledge and strategies needed to navigate the complexities of starting and growing a successful business.
From developing a viable business idea to crafting a solid business plan, this book provides practical insights and actionable steps to launch your venture with confidence. Learn the art of market research, financing options, ...
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Contract management in project management and service management - the CATS RVM methodology
2024 || Paperback || Linda Tonkes e.a. || Van Haren Publishing
This book describes the CATS RVM methodology that proposes realization and verification management as a way to establish the relationship between contract management and project and service management. The CATS RVM methodology can be applied within public and private organizations, by and for clients and suppliers.
Realization and verification management is the realization of the objectives intended with the contract. It does this by proactively realizing and verifying the performance stipula...
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Wealth Building
A Comprehensive Guide to Financial Success
2024 || Paperback || Marleen Verkerk || Brave New Books || met inkijkexemplaar
This book provides you with the tools and knowledge needed to take control of your financial future. The rest is up to you. Take action, stay committed, and watch your wealth grow. Your journey to financial freedom starts now.
The Buyer's Balance
What your costumers want to share with you
2024 || Paperback || Bert Paesbrugghe || Owl Press
Have you ever wondered why satisfied customers don’t always stay loyal customers? Why do many companies adopt new sales or enabling technologies, yet fail to see the expected increase in turnover or customer satisfaction? And why do customers expect more from your company despite your yearly innovations?
The answer is both complicated and simple. It’s complicated because it requires changing outdated thinking and processes. However, it becomes simple to understand the customer when you th...
Advertising in the Digital Age
Theories and Practices
2024 || Paperback || Sevil Yesiloglu e.a. || SAGE
Advertising is everywhere. Whether you realise it or not, it's there when you watch your favourite Netflix show, when you scroll through Instagram, and when you search on Google. What's more, advertisers are becoming more savvy than ever, using new technologies to target adverts to you specifically. So what are we to make of all this? This book will equip you with a thorough understanding of today's media environment and how 'online' advertising differs from traditional 'offline' models.
In ...
Statistical Literacy
A Beginner's Guide
2024 || Paperback || Rhys Christopher Jones || SAGE
In an increasingly data-centric world, we all need to know how to read and interpret statistics. But where do we begin?This book breaks statistical terms and concepts down in a clear, straightforward way. From understanding what data are telling you to exploring the value of good storytelling with numbers, it equips you with the information and skills you need to become statistically literate.
It also:Dispels misconceptions about the nature of statistics to help you avoid common traps. Helps ...
Meltdown
scandal, Sleaze and the Collapse of Credit Suisse
2024 || Paperback || Duncan Mavin || Macmillan
The astonishing story of Credit Suisse, from its scandal-ridden history to its explosive collapse, from investigative journalist and bestselling author of &i>Pyramid of Lies&/i>, Duncan Mavin.
Supremacy
AI, ChatGPT and the Race that Could Break the World
2024 || Paperback || Parmy Olson || Macmillan
Discover the never-before-told story of the ruthless shadow race between Microsoft and Google, as both compete to develop a mass-market AI while juggling existential questions of ethics, human progress and the future of the world as we know it.
"They declined his offer too, not realizing how much the thin-skinned Musk didn’t like it when people said no. Soon enough though, Hassabis got another email. This time, it was from Google."
When ChatGPT was released, the world changed overnight. Eve...
The Problem With Change
the Essential Nature of Human Performance
2024 || Paperback || Ashley Goodall || Ebury Press
A crucial read.' Marshall Goldsmith'A must-read.' Marcus BuckinghamChange and innovation are the cornerstones of dynamic and modern business. Or so we are told. Whether it’s a merger or re-org; a new process, policy, or IT “solution”; or reconfiguring the office layout, change has become the ultimate easy button for leaders, who pursue it with abandon and thereby unleash an endless torrent of disruption on employees.
The result is life in the blender: a perpetual state of upheaval, unce...