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Studieboeken (2951)

27,95
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Bestel

Experiental Marketing

Secrets, Strategies, and Success Stories from the World's Greatest Brands

2016 || Hardcover || Kerry Smith e.a. || Wiley

The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago. To connect with a new generation of customers, companies must embrace and deploy a new marketing mix, powered by a more effective discipline: experiences.

Experiential marketing, the use of live, f...

109,95
Levertijd: 5 werkdagen
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Bestel

Analysis and Design of Machine Elements

2019 || Hardcover || Wei Jiang || Wiley

Incorporating Chinese, European, and International standards and units of measurement, this book presents a classic subject in an up-to-date manner with a strong emphasis on failure analysis and prevention-based machine element design. It presents concepts, principles, data, analyses, procedures, and decision-making techniques necessary to design safe, efficient, and workable machine elements. Design-centric and focused, the book will help students develop the ability to conceptualize designs...

29,95
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Bestel

Artificial Intelligence in Practice / 1st edition

How 50 Successful Companies Used AI and Machine Learning to Solve Problems

2019 || Hardcover || Bernard Marr e.a. || Wiley

Cyber-solutions to real-world business problems

Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Ar...

79,95
Levertijd: 5 werkdagen
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Bestel

Valuation

Measuring and Managing the Value of Companies

2020 || Hardcover || McKinsey e.a. || Wiley

McKinsey & Company's #1 best-selling guide to corporate valuation--the fully updated seventh edition. Valuation has been the foremost resource for measuring company value for nearly three decades. Now in its seventh edition, this acclaimed volume continues to help financial professionals around the world gain a deep understanding of valuation and help their companies create, manage, and maximize economic value for their shareholders. This latest edition has been carefully revised and updated ...

79,95
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Bestel

Updated Version of The Practice of Statistics for the APA Course (Student Edition)

2019 || Hardcover || Daren Starnes e.a. || Macmillan

Utilizing technology and extensive support for student success.

The Practice of Statistics is the most trusted program for AP® Statistics because it provides teachers and students with everything they need to be successful in the statistics course and on the AP® Exam. With the expert authorship of high school AP® Statistics veterans, Daren Starnes and Josh Tabor and their supporting team of AP® teacher/leaders, The UPDATED Practice of Statistics, Sixth edition features a revised organiza...

63,25
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Being 10% Braver

2023 || Hardcover || Featherstone || Corwin UK

Real-life stories of courage from the #WomenEd community.

29,95
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Strengths Based Leadership

Great Leaders, Teams, and Why People Follow

2009 || Hardcover || Gallup || Gallup Press

From the author of the long-running #1 bestseller StrengthsFinder 2.0 comes a landmark study of great leaders, teams and the reasons why people follow. A unique access code allows you to take a new leadership version of Gallup's StrengthsFinder program. The new version of this program provides you with specific strategies for leading with your top five strengths and enables you to plot the strengths of your team based on the four domains of leadership strength revealed in the book.

Nearly a d...

136,95
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Hospitality Revenue Management

Concepts and Practices

2020 || Hardcover || Peter Szende || Apple Academic Press Inc.

This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their ex...

96,95
Levertijd: 5 werkdagen
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Bestel

The Organic Chemistry of Biological Pathways

2015 || Hardcover || John E. McMurry || Macmillan

The Organic Chemistry of Biological Pathways was written for an audience of advanced undergraduates and graduate students who want a deeper understanding of the chemical reactions that take place in living organisms. The authors assume readers have a background in organic chemistry at the level of the typical two-semester college course. Although enzymes are crucial to biological reactions, the authors’ focus always remains on the reactivity patterns of the substrate molecules and on the or...

128,99
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Bestel

The Aero- and Hydromechanics of Keel Yachts

2015 || Hardcover || J. W. Slooff || Springer

How and why does sail boat performance depend on the configuration and trim of boat and sails? This book provides the yachtsman with answers in a relatively straightforward account of the physical mechanisms of sailing. It presents an accessible overview of the fluid dynamic aspects of sailing and sailing technology, addressing both aeromechanics and hydromechanics. Readers are provided with the basic principles of physics and general mechanics that will assist their understanding of the flui...