The first four editions of the Dutch edition of Sales Management have been received with great enthusiasm both in higher education and in industry. There seems to be a great need for a complete and practical textbook, tailored to the sales practice. The international edition of this popular book is now available, edited with a European perspective.

Discover “The Athlete Brand Book” by Thomas van Schaik Build a better brand. Boost your independence, influence, income, and impact.

Whether you’re an athlete, an agent, a sponsor, an administrator, or a sports marketing student, "The Athlete Brand Book" is your essential guide to mastering athlete branding in today’s brand-driven, athlete-centric, and data-powered sports industry.

Authored by Thomas van Schaik, with over 25 years of experience working with some of the world's best at...

Straight-Line Leadership is Dusan Djukich's lang verwachte introductie in de krachtige wereld van Straight-Line Coaching. Hij onthult in dit boek wat er exact nodig is voor een krachtig persoonlijk en zakelijk leven.

Of je nu een CEO, eigenaar van een klein bedrijf, sporter, of iemand bent die een verschil wil maken, je leert krachtige distincties die je onmiddellijk kunt toepassen om uitdagingen op te lossen en nieuwe resultaten te creëren. Daarnaast word je bedreven in het ondersteunen va...

This leading monograph on European Environmental Law is now completely updated and revised. This book provides an in-depth analysis of important legal issues of European environmental law. What are the legal grounds for EU environmental policy and on what principles are directives and regulations based upon? To what extent precludes EU environmental regulation more stringent national environmental standards? What are the requirements the Court of Justice has imposed on the Member States imple...

All the subject knowledge students need to teach primary English.

The first edition of Modern Hotel Operations Management is a comprehensive and wide-ranging introduction in operational hotel management. The book merges notions from business administration, management and socially responsible entrepreneurship into a complete overview of this discipline.

Why Modern Hotel Operations Management?

* Complete and accessible standard reference work;

* connects different disciplines;

* comes with valuable online extra's.

Modern Hotel Oper...

Consumer understanding of food quality is crucial as their concerns for healthy, safe and sustainable food production remain high. This forces actors and stakeholders in the agribusiness and food industry to use quality management as a strategic approach in production and innovation.

This book describes Food Quality Management (FQM) in one integrated concept. Firstly, all relevant aspects of food quality management are combined into one FQM-function model, which shaped the structure of the bo...