Studieboeken (74)

16,95
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The Rules of Love:

A Personal Code for Happier, More Fulfilling Relationships

2022 || Paperback || Richard Templar || Pearson

A personal code for happier, more fulfilling relationships.

Strong, loving relationships are what life is all about. And some people are really good at them. They find a partner who makes them happy and they know instinctively how to handle tricky times while keeping things fresh and rewarding.

They have partnerships that stand the test of time and they make it look effortless. Is there something these people know that we don't? Is it something we can all benefit from? The answer is a resound...

99,95
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Strategic Corporate Social Responsibility / 6th International Student Edition

Sustainable Value Creation

2022 || Paperback || David Chandler || SAGE

Strategic Corporate Social Responsibility: Sustainable Value Creation (Sixth Edition) redefines corporate social responsibility (CSR) as being central to the value-creating purpose of the firm. Based on a theory of empowered stakeholders, this bestselling text argues that the responsibility of a corporation is to create value, broadly defined. The primary challenge for managers today is to balance the competing interests of the firm's stakeholders' understanding that what they expect today ma...

51,95
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ISE International Business: Competing in the Global Marketplace

2022 || Paperback || Charles Hill || McGraw-Hill

Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W.L. Hill (University of Washington) sets the standard and is the proven choice for International Business at the undergraduate and graduate level. The 14th edition provides a complete solution that is relevant (timely, comprehensive), practical (focus on applications of concepts), integrated (integrated progression of topics) and the most up-to-date on the market.

19,95
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Everybody Writes / 2nd edition

Your New and Improved Go-To Guide to Creating Ridiculously Good Content

2022 || Hardcover || Ann Handley || John Wiley and Sons Ltd

A hands-on field guide to consistently creating page-turning content that your audience loves. (And that delivers real results.)

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers.

In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, pr...

94,95
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Krugman's Economics for the AP® Course

2022 || Hardcover || David Anderson e.a. || Macmillan

Reach New Heights with the Best AP® Economics Textbook

AP® Economics courses are challenging. Written specifically for AP® students and teachers by AP® Econ experts Margaret Ray and David Anderson, Krugman’s Economics for the AP® Course, 4th Edition provides all the support you need to reach the summit and to succeed on the exams. Meticulously revised to mirror the Course Framework, this textbook features 6 Macroeconomics units and 6 Microeconomics units, each organized to cover the to...

32,25
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Strategic Sport Marketing / 5th edition

2022 || Paperback || Adam Karg e.a. || Allen & Unwin

The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory, and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies.

53,99
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Demand-Driven Business Strategy

Digital Transformation and Business Model Innovation

2022 || Paperback || Cor Molenaar || Taylor & Francis

This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.

49,95
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Port Economics, Management and Policy

2022 || Paperback || Theo Notteboom e.a. || Taylor & Francis

Port Economics, Management and Policy provides a comprehensive analysis of the contemporary port industry, showing how ports are organized to serve the global economy and support regional and local development.

53,99
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Resourcing the Start-up Business / 2nd edition

Creating Dynamic Entrepreneurial Learning Capabilities

2022 || Paperback || Oswald Jones e.a. || Taylor & Francis

Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to: lean start-ups and business models idea generation and opportunity de...

73,95
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Strategic Management in Public Services Organizations

Concepts, Schools and Contemporary Issues

2022 || Paperback || Ewan Ferlie e.a. || Taylor & Francis

Brings innovative new strategic management models to the field of public management, to help public managers adapt their practices in an era of New Public Management reforms New chapter on open, co-operative and collaborative strategy-making, in line with the most innovative approaches to strategy An expanded list of mini-cases, a very popular feature of the first edition, as well as new chapter summaries to help reinforce learning Takes a comparative and international view for advanced level...