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Studieboeken (533)
Rhetoric in Popular Culture
2022 || Paperback || Barry S. Brummett || SAGE
Demand-Driven Business Strategy
Digital Transformation and Business Model Innovation
2022 || Paperback || Cor Molenaar || Taylor & Francis
This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.
Invitation to the Life Span (International Edition)
2022 || Paperback || Kathleen Stassen Berger || Macmillan
A concise title that connects students to the field of developmental psychology
This title connects students to the field of developmental psychology in an engaging, accessible, culturally inclusive way. With just 15 concise chapters and an epilogue this text is the right length for a single term. Throughout this brief presentation, students will encounter an extraordinary range of research breakthroughs, theories, practices, and stories, all conveyed in Berger’s signature narrative voice. ...
Putting Psychology in its Place / 4th Edition
Critical Historical Perspectives
2023 || Paperback || Graham Richards e.a. || Taylor & Francis
1. Four new chapters: key influencers in psychology from a non-scientific background, the interaction of psychology the visual arts and music, the social life of psychological knowledge, and an examination of the internationalization of psychology. 2.
Addition of a new co-author, Paul Stenner, who has a great international reputation and has written extensively in the field. 3. Contains a new list of recommended web-resources.
Strategic Communication / 2nd edition
An Introduction to Theory and Global Practice
2022 || Paperback || Jesper Falkheimer e.a. || Taylor & Francis
This textbook provides an overview of the core concepts, theories and methods in strategic communication, using examples from research and experiences from practice. Strategic Communication begins by explaining the fundamental concepts related to communication, organizations and strategy, and then explores the communication processes within leadership, reputation, crisis and change. The authors work to present a framework for the future, underpinned by the concept of Communicative Organizations.
The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on 'The Future of Strategic Communication'. The new edition also features enhanced pedagogical features to aid learning, such as key takeaways, and new international case studies and examples throughout. After reading the book the student or reader will be able to define and reflect upon strategic communication as an academic field and professional practice, describe relevant theories and apply these to communication proble...
Introduction to Electromagnetic Compatibility
2022 || Hardcover || Clayton R. Paul, Robert C. Scully || John Wiley & Sons Inc
INTRODUCTION TO ELECTROMAGNETIC COMPATIBILITY
The revised new edition of the classic textbook is an essential resource for anyone working with today's advancements in both digital and analog devices, communications systems, as well as power/energy generation and distribution.
Introduction to Electromagnetic Compatibility provides thorough coverage of the techniques and methodologies used to design and analyze electronic systems that function acceptably in their electromagnetic environment. As...
Discourse Analysis
A Resource Book for Students
2022 || Paperback || Rodney H. Jones || Taylor & Francis
Discourse Analysis, 2nd Edition provides a comprehensive overview of the major approaches to and methodological tools used in discourse analysis.
Statistical Theory / 2nd edition
A Concise Introduction
2022 || Hardcover || Felix Abramovich e.a. || Taylor & Francis
Features: Second edition has been updated with a new chapter on Nonparametric Estimation; a significant update to the chapter on Statistical Decision Theory; and other updates throughoutNo requirement for heavy calculus, and simple questions throughout the text help students check their understanding of the materialEach chapter also includes a set of exercises that range in level of difficultySelf-contained, and can be used by the students to understand the theoryChapters and sections marked ...
Introducing Interpreting Studies / 3rd Edition
2022 || Paperback || Franz (University of Vienna Pochhacker || Taylor & Francis
This bestselling textbook, now fully updated, introduces students, researchers and practitioners to the fast-developing discipline of Interpreting Studies. It covers interpreting in all its varied forms, from international conference to community-based settings, in both spoken and signed modalities.
Engaging Minds / 4th Edition
Evolving Learning and Teaching
2022 || Paperback || Brent Davis e.a. || Taylor & Francis
This revised, updated, and expanded fourth edition of this groundbreaking introduction to current interdisciplinary studies of teaching and teacher education is structured around five prominent "frames" of formal education, together offering an overview of the historical and conceptual influences on educational practice.