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Studieboeken (314)
Systems Thinking in Practice
Applications of the Event Analysis of Systemic Teamwork Method
2018 || Hardcover || Neville A. Stanton e.a. || Taylor & Francis
This book brings the state of the science together for Distributed Cognition (DCOG) in complex socio-technical systems. It introduces the latest thinking on the Event Analysis of Systemic Teamwork (EAST) method with practical guidance and applications in domains as diverse as: aviation, rail transportation, road transportation, and sports science.
The Influence of Values on Consumer Behaviour
The value compass
2018 || Paperback || Erik Kostelijk || Taylor & Francis
Substantial progress has been made in the conceptualization of values within psychology. The importance of values is also acknowledged in marketing, and companies use values to describe the core associations of their brand. Yet despite this, the values concept has received limited attention in marketing theory.
The Influence of Values on Consumer Behaviour aims to bridge the gap between the conceptual progress of values in psychology, and the current practice in marketing and branding literat...
In Other Words / 3rd edition
A Coursebook on Translation
2018 || Paperback || Mona Baker || Taylor & Francis
In Other Words has been the definitive coursebook for students studying translation for nearly three decades. Assuming no knowledge of foreign languages, it offers a practical guide based on extensive research in areas as varied as lexis, grammar, pragmatics, semiotics and ethics. It thus provides a solid basis for training a new generation of well-informed, critical students of translation.
Drawing on linguistic theory and social semiotics, the third edition of this best-selling text guides ...
Theorizing Digital Cultures
2018 || Paperback || Grant David Bollmer || SAGE
Explaining how digital media affect identities, bodies, social relations, artistic practices and the environment, this book helps students understand the key theoretical approaches in the field.