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Studieboeken (492)
International Management / 10th Global Edition
Managing Across Borders and Cultures,Text and Cases
2022 || Paperback || Helen Deresky || Pearson
For courses in international business, international management, and general management. Management around the world: business strategies and interpersonal skills. Companies that operate overseas conduct business across a multitude of different cultures, languages, traditions, and a range of economic, political, and technological landscapes.
With this in mind, International Management: Managing Across Borders and Cultures, 10th Edition explores the challenges managers may face along with how ...
Principles of Economics (International Edition)
2023 || Paperback || Betsey Stevenson e.a. || Macmillan
Every decision is an economic decision.
Principles of Economics by Betsey Stevenson (University of Michigan), and Justin Wolfers (University of Michigan) emphasises that every decision is an economic decision. The authors’ focus on useful economics uses compelling explanations and real-life examples to help students develop and apply economic intuition to their everyday decisions. They provide a thoroughly fresh take on a wide range of foundational topics in an engaging presentation that ha...
Reeds 21st Century Ship Management
2014 || Paperback || Captain John W Dickie || Bloomsbury Publishing
Ship management has constantly had to evolve to take into account the advancements in technology as well as the demands of the shipping industry. Having internet access and email on board ship has meant that the ship manager has to possess certain sets of skills to function effectively in the post, including computer literacy. The emergence of large multi-national ship management companies has also changed how business is conducted and this is turn means that the ship manager and tiers of man...
HBR Guide to Better Business Writing (HBR Guide Series)
Engage Readers, Tighten and Brighten, Make Your Case
2022 || Paperback || Bryan A. Garner || Harvard Business Review Press
The DevOps Handbook / 2nd Edition
How to Create World-Class Agility, Reliability, & Security in Technology Organizations
2024 || Paperback || Gene Kim e.a. || IT Revolution Press
This award-winning and bestselling business handbook for digital transformation is now fully updated and expanded with the latest research and new case studies!"[The DevOps Handbook] remains a must-read for any organization seeking to scale up its IT capability and expand DevOps practices across multiple departments or lines of business." -Mike Perrow, TechBeaconFor years, The DevOps Handbook has been the definitive guide for taking the successes laid out in the bestselling The Phoenix Projec...
ISE Introducing Communication Theory: Analysis and Application / 7th edition
2020 || Paperback || Richard West e.a. || McGraw-Hill
Introducing Communication Theory: Analysis and Application focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience that guides students to master, recall, and apply key concepts while providing automatically graded assessments.
Understanding Cross-Cultural Management
2022 || Paperback || Marie-Joelle Browaeys e.a. || Pearson || ook als eBook
Given the global nature of business today and the increasing diversity within the workforce of so many industries and organisations, a cross-cultural component in management education and training has become essential. This is the case for every type of business education, whether it be for aspiring graduates at the start of their careers or senior managers wishing to increase their effectiveness or employability in the international market. The 4th edition of Understanding Cross-Cultural Man...
Consumer Behaviour : A European Perspective / 7th edition
A European Perspective
2021 || Paperback || Michael Solomon e.a. || Pearson
Now in its seventh edition, Consumer Behaviour: A European Perspective provides themost comprehensive, lively and engaging introduction to the behaviour of consumers inEurope and around the world. The new slimline edition has 13 chapters, maintaining its breadth of coverage and making itideal for second- and third-year undergraduates as well as Master's students. The book links consumer behaviour theory with the real-life problems faced by practitionersin many ways: Marketing opportunity, Mar...
International Business / 8th edition
2020 || Paperback || Simon Collinson e.a. || Pearson || ook als eBook
For undergraduate and postgraduate students taking modules in international business, international strategy and global business practice. Explore and understand international business through practical, theory and analytical frameworks International Business, 8th Edition, by Collinson, Narula and Rugman presents data and evidence to assist you to map trends, make predictions and take on the role of decision makers in business and governments, in order to enable you to lead organizations with...
Creating Effective Teams - International Student Edition
A Guide for Members and Leaders
2021 || Paperback || Susan A. Wheelan e.a. || SAGE