Media and Public relations combines practical hands-on strategies with firm grounding in the theories of media relations. To successfully integrate theory and practice, the text uses case studies as the basis of theoretical argument. The text examines how communications practitioners deliver messages to the media, how the media receives the messages and how the media deals with the message prior to dissemination to the public.

It takes a comprehensive look at the different types of media in A...

From the new celebrity culture that has emerged from reality television and the Internet, to the paparazzi-filled endgame of Princess Diana and the bizarre trials and tribulations of Michael Jackson, The Celebrity Culture Reader documents the significant role that celebrities occupy in contemporary culture. Combining classic essays and contemporary writings, The Celebrity Culture Reader investigates the cultural implications of this complex contemporary phenomenon.

Ross's classic bestseller, Introduction to Probability Models, has been used extensively by professionals and as the primary text for a first undergraduate course in applied probability. It provides an introduction to elementary probability theory and stochastic processes, and shows how probability theory can be applied to the study of phenomena in fields such as engineering, computer science, management science, the physical and social sciences, and operations research. With the addition of ...

Collects and introduces some of the most important and insightful essays written in the past century by philosophers, political theorists and other thinkers who have reflected on the nature of liberty.

The education of the real estate professional is changing and aligning itself more closely with the world of business. This book takes a new approach to property appraisal by exploring the pricing mechanism in this changing context. It: develops the notion of the pricing mechanism in relation to property covers practical issues of comparison and the real problems in applying valuation theory explores calculations - including social and environmental worth - ignored in other texts As real esta...

Op het eerste gezicht lijkt het makkelijk om een grens te trekken tussen jeugdliteratuur en literatuur voor volwassenen. Maar in welke categorie valt de adolescentenroman? Dit genre speelt een belangrijke rol in het zogenaamde grensverkeerdebat, de discussie over de vervagende grenzen tussen jeugdliteratuur en ‘echte’ literatuur.

Immanuel Kant's views on politics, peace, and history have lost none of their relevance since their publication more than two centuries ago. This volume contains a comprehensive collection of Kant's writings on international relations theory and political philosophy, superbly translated and accompanied by stimulating essays. Pauline Kleingeld provides a lucid introduction to the main themes of the volume, and three essays by distinguished contributors follow: Jeremy Waldron on Kant's theory o...

One of the most talked-about scholarly works of the past fifty years, Judith Butler’s Gender Trouble is as celebrated as it is controversial. Arguing that traditional feminism is wrong to look to a natural, 'essential' notion of the female, or indeed of sex or gender, Butler starts by questioning the category 'woman' and continues in this vein with examinations of 'the masculine' and 'the feminine'. Best known however, but also most often misinterpreted, is Butler's concept of gender a...

Die Translationswissenschaft hat sich in den letzten zwanzig Jahren rasant entwickelt - in der Übersetzungs- und Dolmetschpraxis ist dieser Aufschwung jedoch kaum zu spüren. Die Praktiker wiederum verfügen über einen beträchtlichen Reichtum an nützlicher Erfahrung - dieser Fundus an wertvoller Information hat jedoch nicht in dem Maße Eingang in die Wissenschaft gefunden, wie es wünschenswert wäre. Das Handbuch Translation will diese Kluft zwischen Theorie und Praxis schließen. Es st...