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Studieboeken (550)
Webs of Influence / 2nd Edition
The Psychology Of Online Persuasion
2023 || Paperback || Nathalie Nahai || Pearson
With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of competition to win over and retain new business. In this second edition of Webs of Influence, Nathalie Nahai brings together the latest insights from the world of psychology, neuroscience and behavioural economics to explain the underlying dynamics and motivations behind consumer behaviour. This book will show you how to apply specific principles to improve your m...
Structural Analysis in SI Units / 10th edition
2019 || Paperback || Russell Hibbeler || Pearson || ook als eBook
For courses in Structural Analysis; also suitable for individuals planning a career as a structural engineer. Structural Analysis in SI Units, presents the theory and applications of structural analysis as it applies to trusses, beams, and frames. Through its student-friendly, clear organisation, the text emphasises developing the ability to model and analyse a structure in preparation for professional practice.
The text is designed to ensure students taking their first course in this subject...
Essential Statistics
Global Edition
2017 || Paperback || Robert Gould e.a. || Pearson
Exploring the World through Data We live in a data-driven world, and the goal of this text is to teach students how to access and analyse these data critically. Authors Rob Gould, Colleen Ryan, and Rebecca Wong want students to develop a "data habit of mind" because learning statistics is an essential life skill that extends beyond the classroom. Regardless of their math backgrounds, students will learn how to think about data and how to reason using data.
With a clear, unintimidating writing...
International Business / 9th edition
A Managerial Perspective, Global Edition
2023 || Paperback || Ricky Griffin e.a. || Pearson
For courses in international business. Successfully prepare students for the international marketplace International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy.
It also greatly emphasises cultural literacy and gives stu...
University Physics with Modern Physics with Mastering Physics and eText / 15th Global Edition
2019 || Paperback || Hugh D. Young e.a. || Pearson
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.
For courses in calculus-based physics.
This package includes Pearson Mastering Physics.
Practice makes perfect: Guided practice helps students develop into expert problem solvers
The new 15th Edition of University Physics with Modern Physics, now in SI Units, draws on insights from seve...
Even You Can Learn Statistics and Analytics
An Easy to Understand Guide
2022 || Paperback || David Levine e.a. || Pearson
THE GUIDE FOR ANYONE AFRAID TO LEARN STATISTICS & ANALYTICS UPDATED WITH NEW EXAMPLES & EXERCISES This book discusses statistics and analytics using plain language and avoiding mathematical jargon. If you thought you couldn't learn these data analysis subjects because they were too technical or too mathematical, this book is for you! This edition delivers more everyday examples and end-of-chapter exercises and contains updated instructions for using Microsoft Excel. You'll use downloadable da...
Applied Fluid Mechanics / 7th Edition
2023 || Paperback || Robert Mott e.a. || Pearson
For all fluid mechanics, hydraulics, and related courses in Mechanical, Manufacturing, Chemical, Fluid Power, and Civil Engineering Technology and Engineering programs. The leading applications-oriented approach to engineering fluid mechanics is now in full colour, with integrated software, new problems, and extensive new coverage. Applied Fluid Mechanics offers a clear and practical presentation of all basic principles of fluid mechanics (both statics and dynamics), tying theory directly to ...
Management / 3rd edition
Pearson New International Edition
2021 || Paperback || Michael Hitt e.a. || Pearson
For undergraduate and graduate Principles of Management courses. This text connects theory with practice, incorporating the latest research findings to make management relevant and exciting to aspiring managers.
Chemistry: The Central Science in SI Units / 15th Global Edition
2023 || Paperback || Theodore Brown e.a. || Pearson
For courses intwo-semester general chemistry. Accurate,data-driven authorship with expanded interactivity leads to greater studentengagement Unrivaled problem sets, notablescientific accuracy and currency, and remarkable clarity have made Chemistry:The Central Science the leading general chemistry text for more than adecade. Trusted, innovative, and calibrated, the text increases conceptualunderstanding and leads to greater student success in general chemistry bybuilding on the expertise of t...
Clean Architecture
A Craftsman's Guide to Software Structure and Design
2017 || Paperback || Robert C. Martin || Pearson
Building upon the success of best-sellers The Clean Coder and Clean Code, legendary software craftsman Robert C. "Uncle Bob" Martin shows how to bring greater professionalism and discipline to application architecture and design. As with his other books, Martin's Clean Architecture doesn't merely present multiple choices and options, and say "use your best judgment": it tells you what choices to make, and why those choices are critical to your success.
Martin offers direct, no-nonsense answer...