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Studieboeken (28)
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Global Marketing and Advertising / 6th edition
Understanding Cultural Paradoxes
2021 || Paperback || Marieke de Mooij || SAGE
Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications.
dinsdag verzonden
Historical Linguistics / 4th Edition
An Introduction
2021 || Paperback || Lyle Campbell || Edinburgh University Press
Lyle Campbell presents an accessible, hands-on introduction to historical linguistics. The fourth edition has a lucid and engaging style, expert guidance and comprehensive coverage, making it ideal for students coming to historical linguistics for the first time.
dinsdag verzonden
All You Need to Know About the Music Business
2021 || Paperback || Donald S Passman || Penguin
From Apple to Youtube, Google Play to Spotify, the music industry has seen monumental changes in past decades. Record labels have had to adapt to the demand for instantly accessible, low-cost music whilst coping with significant increases in music piracy. But what do these changes mean for aspiring and established artists? Donald Passman is one of the most trusted music lawyers in the world.
In this easy-to-use manual, he draws upon his unparalleled experience to provide a clear-eyed explanat...
Nudge
The Final Edition
2021 || Paperback || Richard H. Thaler e.a. || Penguin
*Once again a New York Times bestseller! First the original edition, and now the new Final Edition* An essential new edition revised and updated from cover to cover of one of the most important books of the last two decades, by Nobel Prize winner Richard H. Thaler and Cass R. Sunstein More than 2 million copies sold Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. ...
Data Science from Scratch / 2nd Edition
First Principles with Python
2021 || Paperback || Joel Grus || O'Reilly
With this updated second edition, you'll learn how many of the most fundamental data science tools and algorithms work by implementing them from scratch.
Research Methods / 3rd edition
The basics
2021 || Paperback || Nicholas Walliman || Taylor & Francis
Research Methods: The Basics is an accessible, user-friendly introduction to the different aspects of research theory, methods and practice. This third edition provides an expanded and fully updated resource suitable for students and practitioners in a wide range of disciplines including the natural sciences, social sciences and humanities. It is structured in two parts - the first covers the nature of knowledge and the reasons for doing research, the second explains the specific methods used...
Games for Actors and Non-Actors / 3rd Edtion
2021 || Paperback || Augusto Boal || Taylor & Francis
A classic bestseller by one of the most important theatre practitioners of the 20th and early 21st centuries. This handbook has sold over 90,000 copies to students, teachers and theatre makers, giving them a broad range of theatre exercises to use in classrooms, rehearsals and community projects. Makes social and community theatre fun, engaging and easily accessible for a broad audience.
No other book sets out all of Boal's methods in one place, not least in such a clear, practical manner.
Music Law in the Digital Age / 3rd Edition
Copyright Essentials for Today's Music Business: Copyright Essentials for Today's Music Business
2022 || Paperback || Allen Bargfrede || Berklee Press Publications
Learn copyright essentials in order to succeed in today’s music industry.
With the free-form exchange of music files and musical ideas online, understanding copyright laws has become essential to career success in the new music marketplace. This cutting-edge, plain-language guide shows you how copyright law drives the contemporary music industry.
By looking at the law and its recent history, you will understand the new issues introduced by the digital age, as well as continuing issues of tr...