The third edition of European Business is published at a time of turbulence in Europe. This uncertainty puts Europe's unique business environment at risk. Key features of the new edition include:assessments of how individual member states affect the integration process and bring diversity to European business;new material on the links between Europe and the World's other main regions, including emerging economies;new case studies on topics such as the rise of the BRICs, the energy crisis, enl...

European politics has been reshaped in recent decades by a dual process of centralization and decentralization. At the same time that authority in many policy areas has shifted to the suprantional level of the European Union, so national governments have given subnational regions within countries more say over the lives of their citizens. At the forefront of scholars who characterize this dual process as multi-level governance, Liesbet Hooghe and Gary Marks argue that its emergence in the sec...

Using Political Ideas is a unique blend of political philosophy, political theory and history of political thought. It combines a critique of the major ideologies of recent and contemporary society with an analysis of the ideas that form the very stuff of political debate.

"The Evolution of Nuclear Strategy quickly established itself as a classic when it first appeared in 1981. This edition makes it even better, incorporating as it does new material about the Cold War and up-dating to include subsequent developments. Filled with insights and penetrating analysis, this volume is truly indispensable."

-Robert Jervis, Author of How Statesmen Think

"Freedman and Michaels have written a thorough and thought-provoking guide to nuclear strategy. The authors analyze th...

An Introduction to Sustainability provides students with a comprehensive overview of the key concepts and ideas which are encompassed within the growing subject of sustainability. This is an essential textbook for any sustainability course.

Provides an accessible and comprehensive guide to the field of social marketing via 100 case studies from around the world related to multiple sectors including public health, injury prevention, environmental protection, community engagement, financial well-being, and education. Utilizes a common structure for each case study to give the reader a clear sense of how success in social marketing may best to achieved in a wide variety of disciplinary and national contexts. Issues addressed includ...

A fresh introduction to the European Union that helps students take an analytical look at this dynamic institution.

"The European Parliament elections in May 2019 did not bring about the rise of populism in Europe that had been feared by many. Instead, while populism was contained, a broad pro-European majority emerged that today carries the new European Commission with its ambitious green, digital and geopolitical agenda. However, Euroscepticism remains a significant force to be reckoned with in national and EU-policy making. The present book offers a better understanding of the different types of Eurosc...

Encompassing everything from great power politics to everyday objects such as smart phones, geopolitics affects citizens, governments, and international bodies, and is far more than simply the impact of geographical features on political developments. This book considers both geopolitics' intellectual historical origins and its current concerns.