Studieboeken (104)

68,95
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Strategic Management / 10th edition

2024 || Paperback || Richard Lynch e.a. || SAGE

Taking a truly international approach, Strategic Management offers you comprehensive coverage of all the core areas of business strategy in a reader-friendly way. Thoroughly updated and with the addition of four brand-new authors, the tenth edition features: Balanced treatment of prescriptive and emergent models of strategic management. Application of strategic theory to key areas such as technology and innovation, sustainability, entrepreneurial and public sector strategy.

Cutting-edge conte...

25,75
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Introduction to Sport Marketing / 3rd edition

2024 || Paperback || Aaron C.T. Smith || Taylor & Francis

Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need. Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today...

64,00
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Management Information Systems

Harnessing Technologies for Business & Society

2024 || Paperback || Tomayess Issa e.a. || SAGE

This textbook provides a concise introduction to Management Information Systems. It introduces core concepts in an accessible style and adopts a contemporary approach that reflects the opportunities and challenges faced as businesses and technologies continue to evolve.

20,50
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The Six Disciplines of Strategic Thinking

Leading Your Organization Into the Future

2024 || Paperback || Michael Watkins || Veltman Distributie Import Books

How did John F. Kennedy put a man on the moon in just under ten years?What can chess teach us about actionable insights?And why should you shake up a business at a time of great success?All of these questions have their answer in strategic thinking. But what is strategic thinking exactly? Are we born with it, or can we nurture it?As a distinct and important capability in leaders, strategic thinking is a remarkably poorly defined, little understood concept, confined to management courses and b...