Studieboeken (50)

15,95
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The Challenger Sale

How To Take Control of the Customer Conversation

2020 || Paperback || Matthew Dixon e.a. || Penguin

In The Challenger Sale, Matthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge themWhat's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers.

They challenge them. Matthew Dixon, Brent Adamson, and their colleagues at CEB have studied the performance of thousands of sales re...

29,95
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Value Proposition Design

How to Create Products and Services Customers Want

2014 || Paperback || A Osterwalder || John Wiley and Sons Ltd

The authors of the international bestseller "Business Model Generation" explain how to create value propositions customers can't resist "Value Proposition Design" helps you tackle a core challenge of every business -- creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed. Using the same stunning visual format as the authors' global bestseller, Business Model Generation,...

19,95
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Trend-Driven Innovation / 1st edition

Beat Accelerating Customer Expectations

2015 || Paperback || Henry Mason e.a. || John Wiley and Sons Ltd || met inkijkexemplaar

Trend-Driven InnovationBeat accelerating customer expectations. Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong.

In this startling new book, the team at TrendWatching share a powerful, counter-intuitive truth: to discover what people want next, stop looking at customers and start looking at businesses. That means learning how to draw powerful insights from the way leading brands...

59,50
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Logistics Management and Strategy

Competing through the Supply Chain

2020 || Paperback || Alan Harrison e.a. || Pearson || ook als eBook

This text has a clear European foundation and an international appeal. In line with the globalisation of logistics, we have included cases from other parts of the world than Europe - diverse though European logistics solutions are - including South Africa, the United States, Japan, China and Australia. Accordingly, we start in Part One with the strategic role of logistics in the supply chain. We continue by developing the marketing perspective by explaining our view of 'putting the end-custom...

62,95
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Supply Chain Management / 7th edition

Strategy, Planning, and Operation

2019 || Paperback || Sunil Chopra || Pearson || ook als eBook

For MBA, engineering master, or senior-level undergraduate courses in supply chain management. A strategic framework for understanding supply chain managementSupply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pr...

84,95
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Management Control Systems / 5th edition

Performance Measurement, Evaluation And Incentives

2023 || Paperback || Kenneth Merchant e.a. || Pearson

The bestselling advanced management accounting textbook. For Management Control or Advanced Management Accounting modules on undergraduate, postgraduate or MBA courses. Management Control Systems, 5th edition is the latest edition of the bestselling textbook in the field of management accounting, renowned for its authorship and excellently researched material.

An essential learning resource presenting a wealth of international examples from real companies, this text will help you gain a solid...

18,95
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Business Model You / 2nd edition

The One-Page Way to Reinvent Your Work at Any Life Stage

2022 || Paperback || Tim Clark e.a. || John Wiley and Sons Ltd

The all-new edition of the 4-color, global bestseller, Business Model You Many people dream of different careers or life paths, yet most lack a structured, practical way to reinvent themselves. The first edition of Business Model You pioneered a design-thinking approach to career reinvention. It used a single-page tool enabling readers to sketch a "personal business model" to reveal new, more satisfying career and life possibilities.

Published in 20 languages, the book has been used by hundre...

69,95
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Procurement and Supply Chain Management / 8th edition

2022 || Paperback || Arjan van Weele e.a. || Cengage Learning

Now in its eighth edition, this trusted Procurement and Supply Chain Management text provides a complete introduction to the important principles underlying the subject area using a flexible managerial perspective. Fully updated and restructured to reflect contemporary thinking and practice, this highly respected textbook covers the latest developments in procurement and supply chain management with clear and well-structured content. Strong case studies that are relevant and engaging compleme...

48,95
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A Circular Economy Handbook / 2nd edition

How to Build a More Resilient, Competitive and Sustainable Business

2020 || Paperback || Catherine Weetman || Kogan Page Ltd

WINNER: 2018 Les Plumes des Achats & Supply Chain - The Committee Special Prize As we learn more about the climate and biodiversity crisis, it is clear that how we make and consume things is a major part of the problem. Extraction and processing of materials, fuels and food makes up about half of global greenhouse gas emissions and over 90% of biodiversity loss and water stress. Many modern businesses deplete resources, destroy ecosystems and dump waste and pollution at every stage - harming ...

77,95
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Principles of Sustainable Finance

2018 || Hardcover || Dirk Schoenmaker e.a. || Oxford University Press

Combining theory, empirical data, and policy this book provides a fresh analysis of sustainable finance. It explains the sustainability challenges for corporate investment and shows how finance can steer funding to certain companies and projects without sacrificing return, speeding up the transistion to a sustainable economy.