'you are to understand, Mr. Pip, that the name of the person who is your liberal benefactor remains a profound secret...' Young Pip lives with his sister and her husband the blacksmith, with few prospects for advancement until a mysterious benefaction takes him from the Kent marshes to London. Pip is haunted by figures from his past - the escaped convict Magwitch, the time-withered Miss Havisham and her proud and beautiful ward, Estella - and in time uncovers not just the origins of his great...

"The most consistent of all series in terms of language control, length, and quality of story." David R. Hill, Director of the Edinburgh Project on Extensive Reading.

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands. It is the first book to present these laws in context and to explore their meaning and application.

With over 5,500-including 150 new-accessible entries, this sixth edition of the bestselling Dictionary of Finance and Banking has been fully revised and updated to take into account the ever-developing financial landscape of the last five years. This comprehensive A-Z defines terms from all aspects of personal and international finance, including money markets, private investments and borrowing, central banking, foreign exchanges, monetary policy, andpublic and government finance. Now with ex...

Civil engineering produces the structures of all human settlements worldwide and is a vital discipline for many aspects modern life, underlying housing, transport, and our major areas and buildings related to work, study, and leisure. In this Very Short Introduction, David Muir Wood demonstrates the nature and importance of civil engineering not only in the history of civilization and urbanization, but its range of facets today, and its challenges for the future. Beginning with the challenge ...

Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the maingeopolitical regions (Europe, ...

Very Short Introductions: Brilliant, Sharp, Inspiring Law is at the heart of every society, protecting rights, imposing duties, and establishing a framework for the conduct of almost all social, political, and economic activity. Despite this, the law often seems a highly technical, perplexing mystery, with its antiquated and often impenetrable jargon, obsolete procedures, and endless stream of judgements and complex legislation. In this Very Short Introduction Raymond Wacks introduces the maj...

The Globalization of World Politics is the bestselling introduction to international relations, and offers the most complete coverage of the key theories and global issues in world politics. The ninth edition has been thoroughly updated to explore the most pressing topics and challenges that dominate international relations today, including a brand-new chapter on global health, which explores the impact of the COVID-19 pandemic. Tailored pedagogical features help students to consider key inte...

We live in a complex and dynamic world. Understanding how to monitor, manage and conserve species and habitats - the goal of applied ecology - is of ever-increasing importance. Applied Ecology shows students how an understanding of ecological theory can be used to address the most important issues facing ecologists today.

Its explicitly problem-solving approach reflects the reality of using ecological tools and approaches in applied contexts, while also highlighting the key ecological theorie...

Hard Times is Dickens's shortest novel, and arguably his greatest triumph. A useful appendix of the author's working notes, together with an enlightening introduction and full explanatory notes, will ensure that this edition becomes the obvious choice for anyone studying the novel. Paul Schlike is Lecturer in English at the University of Aberdeen.